Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Yummly | Professional Services | 10 | $1M | United States | Geckoboard | Geckoboard | Analytics and BI | 2013 | n/a | In 2013, Yummly implemented Geckoboard to make top-level product and traffic metrics visible to teams. Geckoboard was deployed as a centralized visualization layer within the Analytics and BI category to build a culture of transparency across product, growth and ops. Implementation concentrated on configurable dashboards organized by product, marketing and process area, surfacing funnel stages and traffic KPIs for routine team consumption. The deployment emphasized team-facing dashboards and shared views to increase cross-functional awareness of core metrics. Geckoboard dashboards pulled data from analytics tools including Mixpanel and Google Analytics, consolidating event-level and web traffic sources into unified KPI panels. Those integrations aligned product, marketing and operations teams around funnel and traffic metrics and supported decision workflows that referenced the same dashboards. Governance focused on shared visibility and KPI alignment, with rollout targeted to core product and growth stakeholders. The deployment improved visibility and decision-making across product, marketing and operations. | |
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University of North Dakota | Education | 2900 | $460M | United States | TruIO | TruOI (ex iDashboards) | Analytics and BI | 2013 | n/a | In 2013 the University of North Dakota deployed TruOI (ex iDashboards) under an Analytics and BI initiative to build more than 60 dashboards focused on student success monitoring, enrollment management, and early-alert workflows to support academic outcomes and operational decision-making. The TruOI (ex iDashboards) implementation delivered a centralized visualization layer for academic and operational analytics across campus functions. Implementation centered on dashboarding and visual analytics capabilities, including interactive scorecards, trend reporting, and early-alert workflow dashboards. Configuration emphasized operational dashboards for enrollment trends, retention signals, at-risk student indicators, and intervention tracking, reflecting standard Analytics and BI functional patterns such as self-service reporting and role-based access to visualizations. Operational scope targeted academic affairs, student services, enrollment management, and advising teams, with dashboards used to inform early-alert workflows and enrollment planning decisions. The deployment provided a repeatable dashboard catalog and operational views intended for administrators and frontline advisors to consume on a routine basis. Governance and rollout practices emphasized standardizing metrics and dashboard publication processes to ensure consistency across student success and enrollment reporting, with assigned owners for operational dashboards and established publishing workflows. The stated objective for the University of North Dakota was to use TruOI (ex iDashboards) to improve academic outcomes and operational decision-making through consolidated Analytics and BI instrumentation. | |
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Distribution | 1200 | $254M | United States | InsightSquared | InsightSquared Revenue Intelligence | Analytics and BI | 2015 | n/a |
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Professional Services | 100 | $10M | United States | Insightsoftware | Insightsoftware Logi Analytics | Analytics and BI | 2020 | n/a |
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Professional Services | 1700 | $428M | United States | Insightsoftware | Insightsoftware Logi Analytics | Analytics and BI | 2020 | n/a |
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Professional Services | 800 | $100M | United States | Insightsoftware | Insightsoftware Logi Analytics | Analytics and BI | 2015 | n/a |
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Retail | 82000 | $21.2B | United States | TIBCO Software | TIBCO Information Builders (ibi) | Analytics and BI | 2007 | n/a |
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Healthcare | 5700 | $941M | United States | TIBCO Software | TIBCO Information Builders (ibi) | Analytics and BI | 2015 | n/a |
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Professional Services | 50 | $5M | United States | Insightsoftware | Insightsoftware Logi Izenda | Analytics and BI | 2020 | n/a |
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Professional Services | 1600 | $439M | United States | Insightsoftware | Insightsoftware Logi Izenda | Analytics and BI | 2019 | n/a |
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