Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Distribution
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Associated Wholesale Grocers, Inc. | Distribution | 6500 | $10.8B | United States | emfluence Digital Marketing | emfluence Digital Marketing | Marketing Automation | 2015 | n/a | In 2015, Associated Wholesale Grocers, Inc. implemented emfluence Digital Marketing as its Marketing Automation solution and placed the application on its public website to support corporate digital marketing activities. The deployment centers on emfluence Digital Marketing to manage web-driven contact capture and outbound campaign orchestration for the company marketing function. The emfluence Digital Marketing implementation emphasizes core Marketing Automation capabilities typical for the category, including email campaign management, audience segmentation and list management, landing page and web form capture, and automated campaign workflows and scheduling. Configuration work focused on embedding emfluence Digital Marketing onto site pages and configuring campaign templates, suppression rules, and basic analytics instrumentation to track engagement and campaign performance. Operational coverage is scoped to corporate marketing teams operating within the United States, using the emfluence Digital Marketing platform to centralize campaign orchestration and standardize email and web lead workflows. Governance addressed campaign approval workflows and centralized template controls, with process changes to align web form capture and list hygiene to a single marketing automation platform. | |
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Associated Wholesale Grocers, Inc. | Distribution | 6500 | $10.8B | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2017 | n/a | ||
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Distribution | 6500 | $10.8B | United States | Proofpoint | Proofpoint Email Security and Protection | Secure Email Gateways (SEGs) | 2017 | n/a |
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Distribution | 6500 | $10.8B | United States | Google Workspace (Formerly Google G-Suite) | Collaboration | 2018 | n/a |
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Distribution | 6500 | $10.8B | United States | Amazon Web Services (AWS) | Amazon SES | Transactional Email | 2018 | n/a |
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Distribution | 7500 | $2.0B | United States | Red Hat | Red Hat Enterprise Linux | Apps Development | 2018 | n/a |
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Distribution | 2500 | $410M | United States | HubSpot | Hubspot Marketing Automation | Marketing Automation | 2021 | n/a |
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Distribution | 2500 | $410M | United States | Akamai | Akamai CDN | Content Delivery Network | 2014 | n/a |
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Distribution | 2500 | $410M | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Distribution | 2500 | $410M | United States | CallRail | CallRail Call Tracking | Call Tracking and Recording | 2014 | n/a |
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