Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Leisure and Hospitality
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Marriott Vacations Worldwide Leisure and Hospitality 21400 $4.7B United States Workday Workday Performance Management Performance and Goal Management 2017 n/a
Marriott Vacations Worldwide Leisure and Hospitality 21400 $4.7B United States Workday Workday Time and Attendance Time and Attendance 2017 n/a
Leisure and Hospitality 21400 $4.7B United States Workday Workday Absence Management Absence and Leave Management 2017 n/a
Leisure and Hospitality 21400 $4.7B United States Akamai Akamai CDN Content Delivery Network 2013 n/a
Leisure and Hospitality 21400 $4.7B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2016 n/a
Leisure and Hospitality 21400 $4.7B United States Adobe Systems Adobe Target Standard Marketing Analytics 2020 n/a
Leisure and Hospitality 21400 $4.7B United States Adobe Systems Adobe Analytics Cloud Marketing Analytics 2019 n/a
Leisure and Hospitality 21400 $4.7B United States Medallia Medallia Kampyle Customer Experience 2020 n/a
Leisure and Hospitality 21400 $4.7B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2020 n/a
Leisure and Hospitality 21400 $4.7B United States Amazon Web Services (AWS) Amazon EC2 Application Hosting and Computing Services 2020 n/a
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