Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Life Sciences
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Aquatrols Inc | Life Sciences | 60 | $7M | United States | Kulea.ma | Kulea.ma | Marketing Automation | 2021 | n/a | In 2021, Aquatrols Inc deployed Kulea.ma for Marketing Automation on its public website. The deployment uses Kulea.ma scripts embedded across site pages to capture web events and lead form submissions and to support campaign orchestration. Operational ownership is with the marketing and demand generation teams. Kulea.ma is configured to deliver core Marketing Automation capabilities including form-based lead capture, contact segmentation, email campaign orchestration, and behavioral web tracking, reflecting standard Marketing Automation workflows. The implementation follows a cloud-hosted SaaS model with a client-side tag for real-time event collection and centralized campaign configuration in the Kulea.ma application. Governance emphasizes marketing-led template control, contact data hygiene, and staged website rollout controls to manage adoption. | |
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Aquatrols Inc | Life Sciences | 60 | $7M | United States | Brevo | SendinBlue | Marketing Automation | 2021 | n/a | ||
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Life Sciences | 60 | $7M | United States | HubSpot | Hubspot Marketing Automation | Marketing Automation | 2021 | n/a |
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Life Sciences | 20 | $2M | United States | Google Workspace (Formerly Google G-Suite) | Collaboration | 2013 | n/a |
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Life Sciences | 20 | $2M | United States | Wix.com | Wix.com | Web Content Management | 2020 | n/a |
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Life Sciences | 20 | $2M | United States | Wix.com | Wix Events | Web Content Management | 2020 | n/a |
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Life Sciences | 20 | $2M | United States | Wix.com | Wix Hosting | Application Hosting and Computing Services | 2021 | n/a |
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Life Sciences | 280 | $30M | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Life Sciences | 280 | $30M | United States | Oracle | Oracle Netsuite Bronto Marketing Platform | Marketing Automation | 2017 | n/a |
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Life Sciences | 280 | $30M | United States | Akamai | Akamai CDN | Content Delivery Network | 2017 | n/a |
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