Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Education
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Rice University | Education | 5500 | $764M | United States | Paciolan | Paciolan | Event Management | 2025 | n/a | In 2025 Rice University signed with Paciolan for a ticketing and fan engagement platform in the United States, a deployment categorized as Event Management and expected to be live in 2025. The agreement targets Rice Athletics ticketing operations and fan engagement workflows, positioning Paciolan as the primary Event Management application for ticket distribution and audience outreach. The implementation centers on Paciolan ticketing modules including point of sale ticketing, mobile ticket delivery, and enhanced digital wallet scanning, alongside integrated marketing automation capabilities. Configuration work emphasizes integrated marketing workflows that tie ticketing transaction events to campaign triggers, supporter segmentation, and personalized communications, reflecting typical Event Management functional flows. Integrations include Oracle Eloqua for email marketing orchestration and Salesforce CRM to unify donor and fan records, enabling combined ticketing and constituent profiles to inform outreach and fundraising. Operational coverage is focused on Rice Athletics in the United States, with the platform supporting ticket operations, marketing, donor relations, and venue scanning processes at games and events. Governance is structured around centralized ticketing and marketing orchestration within Athletics, aligning ticket operations, marketing staff, and CRM data stewards to operationalize integrated campaigns. Announced in 2025 and expected live in 2025, the Paciolan deployment provides mobile ticket delivery, enhanced digital wallet scanning and integrated marketing workflows to drive personalized outreach and revenue opportunities. | |
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Rice University | Education | 5500 | $764M | United States | Tendenci | Tendenci CMS | Content Management | 2016 | n/a | In 2016 Rice University implemented Tendenci CMS for the Energy & Environment Initiative in the United States, deploying the Tendenci CMS as a centralized Content Management solution to consolidate research outputs, media assets, partner directories and event listings. The implementation target was the initiative’s public web presence and stakeholder engagement channels, aligning the application with research communications and event promotion functions. The deployment used core Tendenci CMS capabilities and leveraged events, media and directory modules to support calendar-driven event promotion, rich media management and partner listing workflows. Configuration emphasized structured content types, taxonomy for research topics, media asset management and event scheduling, enabling editorial publishing workflows and role-based content approval consistent with Content Management best practices. Operational coverage focused on the Energy & Environment Initiative team, media relations and partner engagement stakeholders, with the site serving as the authoritative repository for initiative content across the United States. Governance changes included centralized editorial controls and coordinated event publishing processes, and the Rice University implementation improved content publishing, rich media management and event promotion for the initiative as reported. | |
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Education | 4000 | $762M | United States | Constant Contact | Constant Contact Email Marketing | Marketing Automation | 2008 | n/a |
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Education | 4000 | $762M | United States | Microsoft | Microsoft 365 | Collaboration | 2015 | n/a |
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Education | 4000 | $762M | United States | DotNetNuke | DNN Evoq Content | Web Content Management | 2012 | n/a |
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Education | 4000 | $762M | United States | Progress Software | Telerik Sitefinity CMS | Web Content Management | 2012 | n/a |
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Education | 4000 | $762M | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Education | 4000 | $762M | United States | Benchmark Internet Group | Benchmark Mail | Marketing Automation | 2020 | n/a |
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Education | 4000 | $762M | United States | Instructure | Canvas LMS | Learning and Development | 2022 | n/a |
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Education | 4000 | $762M | United States | Freshworks | FreshDesk Customer Support | Customer Support | 2019 | n/a |
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