Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Adobe | Professional Services | 31360 | $23.8B | United States | VMware by Broadcom | VMware Carbon Black Endpoint | Endpoint Detection and Response (EDR) | 2020 | n/a | In 2020, Adobe implemented VMware Carbon Black Endpoint as its Endpoint Detection and Response (EDR) control to support a Zero Trust, device-posture based access model. The VMware Carbon Black Endpoint deployment was positioned alongside VMware Workspace ONE and Okta Identity Cloud to enforce conditional access across a global estate covering more than 47,500 devices used by roughly 22,000 employees. The implementation centralizes endpoint telemetry and runtime protection typical of Endpoint Detection and Response (EDR) platforms, aligning detection, alerting, and containment capabilities with device posture signals. VMware Carbon Black Endpoint was used to provide continuous endpoint monitoring and enforcement, enabling conditional access decisions from Workspace ONE without adding visible friction for end users. Operationally, VMware Carbon Black Endpoint integrated with VMware Workspace ONE device management and Okta Identity Cloud identity signals to create policy conditions based on device posture, user identity and location. This integration supported Adobe’s strategy to allow a mix of company owned and personal devices, and to extend secure access to contractors and part time employees while maintaining consistent user experience across platforms. Governance and rollout emphasized Zero Trust policy configuration, with IT able to set distinct conditional access policies for different user groups and business units. The combined Workspace ONE and VMware Carbon Black Endpoint architecture supported rapid remote-work enablement and faster onboarding, enabling Adobe to transition its workforce to remote operations quickly and to offer self provisioning that reduced new user setup time to the 15 to 20 minute window described by the IT organization. | |
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Adobe | Professional Services | 31360 | $23.8B | United States | Okta | Okta Identity Cloud | Identity and Access Management (IAM) | 2021 | n/a | ||
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Professional Services | 31360 | $23.8B | United States | SAP | SAP Commissions (ex Callidus Commissions) | Incentive Compensation Management | 2020 | n/a |
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Professional Services | 31360 | $23.8B | United States | Microsoft | Microsoft Teams | Audio Video and Web Conferencing | 2019 | n/a |
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Professional Services | 31360 | $23.8B | United States | Phenom | Phenom Bot | Recruiting Chatbot | 2019 | n/a |
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Professional Services | 31360 | $23.8B | United States | Snowflake | Snowflake Data Warehouse | Data Warehouse | 2020 | n/a |
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Professional Services | 31360 | $23.8B | United States | Onit | OnitX ELM | Legal Practice Management | 2015 | n/a |
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Professional Services | 31360 | $23.8B | United States | Anaplan | Anaplan Predictive Insights (formerly Mintigo) | Sales Analytics | 2021 | n/a |
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Professional Services | 31360 | $23.8B | United States | SAP | SAP Datasphere | Data Warehouse | 2023 | n/a |
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Professional Services | 31360 | $23.8B | United States | SAP | SAP HANA | Database Management | 2022 | n/a |
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