Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Cisco Systems Professional Services 90400 $53.8B United States FusionGrove FusionGrove Platform Account Based Marketing 2014 n/a
Cisco Systems Professional Services 90400 $53.8B United States Oracle Oracle CX Marketing Customer Experience 2021 n/a
Professional Services 90400 $53.8B United States PathFactory PathFactory ABM Account Based Marketing 2019 n/a
Professional Services 90400 $53.8B United States Traction Complete Traction Complete Account Based Marketing 2019 n/a
Professional Services 90400 $53.8B United States Salesforce Salesforce Service Cloud Customer Support 2012 n/a
Professional Services 90400 $53.8B United States 6sense 6sense Account Engagement Platform Account Based Marketing 2023 n/a
Professional Services 90400 $53.8B United States Twilio Twilio Segment Customer Data Platform 2024 n/a
Oil, Gas and Chemicals 14000 $53.7B United States Wufoo Wufoo Forms Customer Experience 2016 n/a
Oil, Gas and Chemicals 14000 $53.7B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2017 n/a
Oil, Gas and Chemicals 14000 $53.7B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2019 n/a
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