Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Cisco Systems Professional Services 90400 $53.8B United States Lotame Lotame DMP Data Management Platform 2017 n/a
Cisco Systems Professional Services 90400 $53.8B United States Adobe Systems Adobe Target Standard Marketing Analytics 2020 n/a
Professional Services 90400 $53.8B United States Contentsquare Contentsquare Customer Experience 2019 n/a
Professional Services 90400 $53.8B United States Salesforce Salesforce Krux DMP Data Management Platform 2020 n/a
Professional Services 90400 $53.8B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Professional Services 90400 $53.8B United States Adobe Systems Adobe Experience Cloud Customer Experience 2021 n/a
Professional Services 90400 $53.8B United States Adobe Systems Adobe Analytics Cloud Marketing Analytics 2020 n/a
Professional Services 90400 $53.8B United States Qualtrics Qualtrics CustomerXM Customer Experience 2021 n/a
Professional Services 90400 $53.8B United States Selling Simplified Demandcentr Account Based Marketing 2019 n/a
Professional Services 90400 $53.8B United States Folloze Folloze ABM Now Account Based Marketing 2019 n/a
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