Apps Purchases: 10+ Million Software Purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Consumer Packaged Goods

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Logo	Customer	Industry	Empl.	Revenue	Country	Vendor	Product	Category	When	VAR/SI
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Facebook	Facebook Atlas	Marketing Automation	2011	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Atlassian	Atlassian Jira Service Desk	IT Service Management	2019	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Amazon Web Services (AWS)	Amazon CloudFront	Content Delivery Network	2017	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Acoustic	Acoustic Analytics (formerly IBM Tealeaf)	Customer Analytics	2012	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Salesforce	Salesforce Marketing Cloud	Marketing Automation	2021	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	IBM	IBM Cloud (formerly IBM Bluemix and IBM SoftLayer)	Application Hosting and Computing Services	2017	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Intuit	Intuit Mailchimp	Marketing Automation	2018	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Microsoft	Microsoft 365	Collaboration	2015	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Adobe Systems	Adobe Marketing Cloud (ex Omniture)	Marketing Automation	2020	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Salesforce	Salesforce Pardot	Marketing Automation	2021	n/a

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