Apps Purchases: 10+ Million Software Purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Consumer Packaged Goods

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Logo	Customer	Industry	Empl.	Revenue	Country	Vendor	Product	Category	When	VAR/SI
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	SAP	SAP SuccessFactors Compensation	Compensation Management	2016	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	SAP	SAP SuccessFactors Learning	Learning and Development	2016	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	SAP	SAP S/4 HANA	ERP Financial	2016	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	ION Investment Group	ION Wallstreet Suite	Treasury Management	2014	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	ConverSight.ai	ConverSight.ai Platform	Real-Time Transportation Visibility	2019	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Adobe Systems	Adobe Analytics Cloud	Marketing Analytics	2020	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Adobe Systems	Adobe Audience Manager	Data Management Platform	2020	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Adobe Systems	Adobe Launch	Tag Management	2020	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Amazon Web Services (AWS)	Amazon EC2	Application Hosting and Computing Services	2017	n/a
Subscribe	Subscribe	Consumer Packaged Goods	155000	$154.0B	United States	Microsoft	Xandr Invest (ex AppNexus DSP)	Digital Advertising Platform	2015	n/a

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