Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Government
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Birmingham City Council | Government | 9882 | $2.5B | United Kingdom | Panacea Software | Panacea Asset Manager | Digital Asset Management | 2019 | n/a | In 2019 Birmingham City Council implemented Panacea Asset Manager to gain control and track corporate communications digital assets. The implementation year is an estimate based on available vendor material. The deployment centered on the Panacea Asset Manager module and aligned with Digital Asset Management practices, configured to set permissions and streamline approvals for communications and media. Configuration emphasized asset tracking, cataloguing and metadata to improve discoverability and to support management information needs. Workflows were configured to support approvals and role based access control consistent with council governance requirements. Operational coverage focused on the corporate communications team and media workflows across Birmingham City Council in the United Kingdom, providing a centralized repository for communications assets. Management information from Panacea Asset Manager was used by the communications function to improve oversight of media assets and publishing cycles. Governance was structured around permission models and approval workflows, reducing administrative burden for communications staff. Birmingham City Council reported reduced administration and improved management information following the Panacea Asset Manager implementation. | |
 |
Zakat, Tax and Customs Authority | Government | 10000 | $2.5B | Saudi Arabia | XEBO.ai, (formerly Survey2Connect) | XEBO.ai Simplified Survey | Survey and Questionnaire | 2019 | n/a | In 2019, Zakat, Tax and Customs Authority implemented XEBO.ai Simplified Survey as a centralized Voice-of-Customer platform. The deployment targeted citizen services and internal employee experience across branches in Saudi Arabia, establishing XEBO.ai Simplified Survey as the enterprise Survey and Questionnaire backbone for taxpayer feedback and staff surveys. The implementation configured omnichannel feedback capture and survey orchestration, with functional modules delivering real-time dashboards and a closed-loop ticketing capability to escalate dissatisfied customer cases. XEBO.ai Simplified Survey was used to collect both taxpayer feedback and internal employee experience data at scale, supporting large-scale survey volumes by 2020. Operationally the platform was centralized to cover branch networks and service centers, aligning survey workflows with customer service and CX teams as well as HR for employee experience inputs. Governance was implemented around a single reporting fabric and role-based access to dashboards to ensure consistent question sets and survey cadence across sites. The government-focused implementation delivered real-time dashboards and closed-loop ticketing, and by 2020 Zakat, Tax and Customs Authority reported a 25% reduction in turnaround time to reach dissatisfied customers while handling large-scale survey volumes. The deployment emphasized centralized survey management and operational routing for citizen services and internal experience programs. | |
 |
|
Government | 1000 | $2.5B | United Kingdom | Microsoft | Microsoft Dynamics 365 Marketing | Marketing Automation | 2022 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Amazon Web Services (AWS) | Amazon EC2 | Application Hosting and Computing Services | 2024 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Microsoft | Microsoft 365 | Collaboration | 2016 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2016 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Google Tag Manager | Tag Management | 2019 | n/a |
|
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Amazon Web Services (AWS) | Amazon CloudFront | Content Delivery Network | 2024 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Amazon Web Services (AWS) | Amazon S3 | Cloud Storage | 2019 | n/a |
|
|
|
|
|
Government | 1000 | $2.5B | United Kingdom | Amazon Web Services (AWS) | Amazon SES | Transactional Email | 2020 | n/a |
|
|