Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Communications
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Americantowns.Com | Communications | 10 | $2M | United States | DigitalOcean | DigitalOcean Droplets | Application Hosting and Computing Services | 2023 | n/a | ||
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Americantowns.Com | Communications | 10 | $2M | United States | Doceree | Doceree | Marketing Automation | 2023 | n/a | In 2023, Americantowns.Com integrated Doceree as a Marketing Automation solution on its website. The Doceree deployment was implemented at the site level using a lightweight tag based architecture to enable campaign orchestration and audience tracking across Americantowns.Com, a configuration proportionate to a 10 person communications publisher. The Doceree implementation focuses on Marketing Automation capabilities including campaign management, audience segmentation, and on site engagement instrumentation. Operational ownership is assigned to the marketing and editorial functions, which manage campaign configuration, content targeting, and reporting workflows within Doceree, and governance was established through campaign approval and tagging standards to align editorial publishing with automated campaign triggers. | |
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Communications | 10 | $2M | United States | GumGum | GumGum | Artificial Intelligence Marketing | 2023 | n/a |
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Communications | 10 | $2M | United States | OpenX Software | OpenX OpenAudience | Digital Advertising Platform | 2023 | n/a |
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Communications | 10 | $2M | United States | Citrix | Citrix NetScaler | Digital Workspace | 2023 | n/a |
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Communications | 50 | $10M | United States | Visa | Visa Authorize.Net | Payment Processing | 2023 | n/a |
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Communications | 10 | $2M | United States | Microsoft | Microsoft Entra ID (formerly Azure Active Directory) | Identity and Access Management (IAM) | 2023 | n/a |
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Communications | 250 | $25M | United States | Google Workspace (Formerly Google G-Suite) | Collaboration | 2023 | n/a |
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Communications | 20 | $2M | United States | Salesforce | Slack Connect | Collaboration | 2023 | n/a |
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Communications | 10 | $2M | United States | Salesforce | Slack Connect | Collaboration | 2023 | n/a |
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