Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- TRM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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A&E Television Networks | Media | 2200 | $1.5B | United States | Sourcepoint | Sourcepoint CMP | Governance, Risk and Compliance | 2025 | n/a | In 2025, A&E Television Networks implemented Sourcepoint CMP on their website. Sourcepoint CMP serves as the consent and preference management layer within Governance, Risk and Compliance for the company’s digital properties. A&E configured Sourcepoint CMP to operate core consent capture and preference management modules, including cookie consent banners, granular preference centers, and a centralized consent ledger for recording user decisions. The Sourcepoint CMP deployment includes consent lifecycle controls, policy presentation workflows, and mechanisms for consent revocation and periodic consent refresh as consistent with consent management functionality. The implementation is embedded in the public website and is configured to control client side tag firing and server side analytics collection based on consent states, without naming specific third party connectors. Operational coverage spans digital product, marketing, and privacy workflows, with engineering responsible for technical embedding and marketing for preference configuration and content shown to users. Governance is organized around privacy and legal stakeholders who maintain policy content and consent rules, while operational ownership for day to day preference exceptions is assigned to marketing and product teams. Audit logging and consent records are maintained within Sourcepoint CMP to support compliance reporting and consent retrieval workflows. | |
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OneSoccer Canada | Media | 30 | $5M | Canada | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a | ||
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Media | 20 | $2M | United States | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Media | 20 | $2M | United States | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2025 | n/a |
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Media | 20 | $2M | United States | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Media | 20 | $2M | United States | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2025 | n/a |
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Professional Services | 96 | $5M | India | Enzuzo | Enzuzo | Governance, Risk and Compliance | 2025 | n/a |
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Insurance | 2400 | $61M | India | Axeptio | Axeptio | Governance, Risk and Compliance | 2025 | n/a |
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Life Sciences | 10 | $1M | Germany | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Professional Services | 10 | $2M | United States | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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