Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Leisure and Hospitality
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Wetherby Whaler United Kingdom | Leisure and Hospitality | 254 | $16M | United Kingdom | ICRTouch | ICRTouch Digital Signage | Digital Signing | 2025 | Venture EPoS | In 2025, Wetherby Whaler United Kingdom implemented ICRTouch Digital Signage as part of a broader ICRTouch ecosystem rollout during a rolling refurbishment of its sites. The program bundled ICRTouch TouchPoint, TouchOffice Web, SelfService kiosks and multiple TouchMenu screens to streamline front of house operations for its hospitality and takeaway business functions. The deployment used ICRTouch Digital Signage and addressed Digital Signing use cases with eight TouchMenu screens and additional CollectionPoint screens to manage order collection and internal communications. Configuration focused on menu publishing, on-screen order status and promotional content management, with TouchOffice Web providing centralized menu and content updates across sites. Integrations were realized within the ICRTouch ecosystem by connecting TouchMenu screens and CollectionPoint signage directly to TouchPoint transaction flows and the TouchOffice Web back office. Venture EPoS served as the implementation partner, coordinating SelfService kiosk configuration and multi-site signage provisioning across Wetherby Whaler United Kingdom locations. Governance emphasized centralized content and menu control through TouchOffice Web and a phased rollout aligned to refurbishment schedules to minimize operational disruption. The deployment targeted reduced queueing, improved customer journeys and boosted transaction values while also standardizing internal communications at collection points. | |
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A Kafe Vietnam | Leisure and Hospitality | 10 | $1M | Vietnam | CNV Software | CNV CDP | Customer Data Platform | 2025 | n/a | In 2025, A Kafe Vietnam deployed CNV CDP, a Customer Data Platform, to centralize customer profiles and deliver loyalty and marketing automation across its Vietnam operations. The implementation included the deployment of a Zalo Mini App as a primary customer touchpoint and the configuration of loyalty and automation flows to address CRM and customer retention use cases. CNV CDP was configured for profile unification, event capture from the Zalo Mini App, audience segmentation, and automated loyalty orchestration to support marketing workflows and front-of-house engagement. Within 30 days the deployment captured over 100 daily Mini App interactions and drove a 32 percent increase in customer repeat rate, outcomes published on CNV's case study page. | |
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Leisure and Hospitality | 50 | $35M | Argentina | Taggify | Taggify DMP | Data Management Platform | 2025 | n/a |
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Leisure and Hospitality | 50 | $25M | Ireland | Eluvio | Eluvio Content Fabric | Blockchain Platform | 2025 | n/a |
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Leisure and Hospitality | 15 | $2M | United States | Liverton Group | Liverton Group SmartStay | Reservation and Booking Management | 2025 | n/a |
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Leisure and Hospitality | 292 | $60M | United Kingdom | Liverton Group | Liverton Group SmartStay | Reservation and Booking Management | 2025 | n/a |
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Leisure and Hospitality | 600 | $40M | New Zealand | Liverton Group | Liverton Group SmartStay | Reservation and Booking Management | 2025 | n/a |
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Leisure and Hospitality | 10 | $1M | South Korea | RE Trust Co | ReTrust Blockchain Platform | Blockchain Platform | 2025 | n/a |
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Leisure and Hospitality | 870 | $432M | Italy | Picus Security | Picus Security Platform | Security Orchestration, Automation, and Response (SOAR) | 2025 | n/a |
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Leisure and Hospitality | 2000 | $300M | Saudi Arabia | Oracle | Oracle Cloud ERP | ERP Financial | 2025 | n/a |
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