San Diego, 92121, CA,
United States
Connect
Connect, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Connect collaboration with software players such as Genesys empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Connect | Genesys | Genesys SMS Messaging | Customer Engagement | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Northumbrian Water Group | Utilities | 3128 | $926M | United Kingdom | Genesys | Genesys SMS Messaging | Customer Engagement | 2023 |
In 2023, Northumbrian Water Group implemented Genesys SMS Messaging as part of a Genesys Cloud contact centre modernization effort in the United Kingdom, categorized in Customer Engagement. The deployment focused on customer service and contact centre operations, adding digital channels and SMS capabilities to support scheduling of meter installations and high-volume outbound communications.
Genesys SMS Messaging was configured to support outbound campaign orchestration and appointment scheduling workflows, and to route digital interactions into existing contact centre queues. The implementation emphasized SMS throughput and campaign delivery, with the platform scaled to approximately 6,000 texts per minute and changes that sharply reduced call transfer rates.
The solution was delivered by Connect and integrated into the Genesys Cloud contact centre architecture, providing channel orchestration, campaign management, and operational routing within the UK contact centre estate. Operational coverage centered on customer service teams handling meter installation scheduling and proactive outbound notifications.
Governance and rollout were managed through the Connect engagement, aligning contact centre workflows, channel routing rules, and campaign processes. The case study reports measurable outcomes from the deployment including a halving of average speed of answer and reduced average handle time, alongside the increased SMS throughput and lower transfer rates achieved with Genesys SMS Messaging.
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Buyer Intent: Companies Evaluating Connect Services
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