Adcorp Holdings
Cnr William Nicol And Wedgewood Link Sandton,
Johannesburg, 2021,
South Africa
Johannesburg, 2021,
South Africa
27 1124 45300
Professional Services
Adcorp Holdings Technographics
Adcorp Holdings Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adcorp Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 310 Adcorp Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adcorp Holdings has purchased the following applications: Microsoft 365 for Collaboration in 2018, Demandbase ABX Cloud for Account Based Marketing in 2022, Decision Supplier Relationship Management for Supplier Relationship Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adcorp Holdings is running and its propensity to invest more and deepen its relationship with Microsoft , Demandbase , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adcorp Holdings revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adcorp Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adcorp Holdings Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018 Adcorp Holdings deployed Microsoft 365 to establish a cloud native Collaboration platform across its South Africa operations. The company references Microsoft 365 on its website, confirming public adoption of the Microsoft 365 application for corporate collaboration and productivity.
Microsoft 365 was configured to deliver core Collaboration capabilities including hosted email via Exchange Online, document management and team sites via SharePoint Online, real time communication through Microsoft Teams, and personal file synchronization with OneDrive. Configuration emphasized role based access, mailbox provisioning, and SharePoint site architectures aligned to recruitment and client service teams.
The deployment used a cloud centric architecture leveraging Microsoft 365 identity and directory services for single sign on and user lifecycle provisioning, supporting HR, recruitment, finance, and service delivery workflows. Operational coverage focused on corporate email, internal collaboration, and external client file sharing across the organization.
Governance incorporated Microsoft 365 administrative roles and Exchange and SharePoint controls to manage provisioning, compliance settings, and external sharing policies, with site and content lifecycle rules applied to recruitment and client engagement sites. Adcorp Holdings Microsoft 365 Collaboration implementation centralized core collaboration tooling for its primary business functions while using platform native governance and provisioning capabilities.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Demandbase | Legacy | Demandbase ABX Cloud | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022 Adcorp Holdings implemented Demandbase ABX Cloud as an Account Based Marketing solution to support marketing and demand generation on its public website. The implementation is website-centered, using Demandbase ABX Cloud to surface account-level intent, identify visiting companies, and enable personalized experiences for target accounts to align digital engagement with commercial objectives.
Configuration work emphasized account identification, audience segmentation, account scoring, and activation workflows typical of Account Based Marketing platforms. Operationalization relied on site instrumentation through tagging and front-end script deployment to enable real-time account targeting, analytics, and campaign orchestration, with the deployment covering corporate marketing and digital channels and driving account engagement and measurement via Demandbase ABX Cloud.
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Decision | Legacy | Decision Supplier Relationship Management | Supplier Relationship Management | Procurement | n/a | 2016 | 2016 |
In 2016, Adcorp Holdings engaged Decision to build a branded Microsoft SharePoint portal for its Dragons' Den innovation programme in South Africa, enabling structured idea capture, tracking and reporting across the group. Decision Supplier Relationship Management in the Supplier Relationship Management category is plausibly reusable from that portal work, because Decision's product pages describe vendor and supplier portal capabilities that align with the portal architecture delivered for Adcorp.
The delivered SharePoint portal included idea capture forms, workflowed review and approval steps, and reporting dashboards, which together supported program management and auditability. Those functional modules map to typical Supplier Relationship Management capabilities, and Decision Supplier Relationship Management would naturally extend the portal to include supplier onboarding, supplier self service portal, performance tracking, contract and document repository, and automated supplier communications.
The implementation used Microsoft SharePoint as the platform layer and served the Adcorp Group South Africa HR innovation programme, positioning content management and reporting as core technical components. For a Supplier Relationship Management reuse scenario, the same SharePoint document store and workflow engine could be leveraged, with integration points expected for procurement processes, finance interfaces and enterprise identity services to provide supplier access and reporting continuity.
Governance implications center on introducing role based access, approval workflows and audit trails for supplier interactions, and reassigning ownership to procurement and sourcing functions while retaining HR program governance for stakeholder engagement. Workflow restructuring would focus on supplier lifecycle stages, exception handling and centralized reporting to support supplier governance and compliance.
The Dragons' Den portal produced over 150 ideas with stated projected financial upside, demonstrating platform scale for structured intake and reporting. Use of Decision Supplier Relationship Management for vendor management at Adcorp is explicitly inferred from Decision's vendor portal capabilities and is not described in the Adcorp case study, so the SRM mapping should be treated as plausible reuse rather than a documented deployment.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Adcorp Holdings
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Adcorp Holdings Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Adcorp Holdings Technographics
Adcorp Holdings is a Professional Services organization based in South Africa,
with around 310 employees and annual revenues of $28.0 million.
Adcorp Holdings operates a diverse technology stack with applications such as
Microsoft 365, Demandbase ABX Cloud and Decision Supplier Relationship Management,
covering areas like Collaboration, Account Based Marketing and Supplier Relationship Management .
Adcorp Holdings has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Demandbase and Decision.
Adcorp Holdings recently adopted applications including
Demandbase ABX Cloud in 2022, Salesforce Pardot in 2019 and Microsoft 365 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Adcorp Holdings’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Adcorp Holdings’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Adcorp Holdings technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.