Mumbai, 400030,
India
Aditya Birla Group Technographics
Aditya Birla Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aditya Birla Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 187000 Aditya Birla Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aditya Birla Group has purchased the following applications: SAP S/4 HANA for ERP Financial in 2022, Oracle PeopleSoft Absence Management for Absence and Leave Management in 2010, Microsoft Power BI for Analytics and BI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aditya Birla Group is running and its propensity to invest more and deepen its relationship with SAP , Oracle , HfactoR or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aditya Birla Group revenues, which have grown to $75.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aditya Birla Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aditya Birla Group Tech Stack and Enterprise Applications
Aditya Birla Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP | n/a | 2022 | 2024 |
In 2022, Aditya Birla Group implemented SAP S/4 HANA as its ERP Financial platform to centralize financial operations and improve visibility and accessibility of data across its fashion business unit, ABFRL. The SAP S/4 HANA implementation framed the enterprise financial function within a single transactional ledger and reporting fabric to support group level financial consolidation and operational accounting flows.
The deployment emphasized core financial management capabilities typical of ERP Financial systems, including general ledger processing, accounts payable and receivable workflows, fixed asset accounting and consolidated financial reporting. SAP S/4 HANA was configured to enforce standard chart of accounts and period close orchestration, aligning month end and statutory reporting processes with operational data feeds.
Operational integration focused on consolidating transactional inputs and master data into SAP S/4 HANA, improving accessibility of sales, inventory and cost information for finance teams through SAP standard interfaces and data models. The scope targeted finance, accounting and treasury functions within the Aditya Birla Fashion business, enabling a single source of financial truth for downstream reporting and planning.
Governance changes accompanied the technical rollout, with centralized master data governance, role based access controls and harmonized finance processes to reduce reconciliation overhead and improve data quality. The stated outcome was improved visibility and accessibility of data across ABFRL, delivered via the SAP S/4 HANA ERP Financial implementation.
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Aditya Birla Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle PeopleSoft Absence Management | Absence and Leave Management | HCM | n/a | 2010 | 2010 |
In 2010 Aditya Birla Group implemented Oracle PeopleSoft Absence Management. The deployment targeted Absence and Leave Management within the enterprise PeopleSoft HRMS suite to support HR, compensation and performance management business functions across the organization.
The implementation covered administration of multiple PeopleSoft HRMS modules, including Workforce Administration, Position Management, Performance Management, Base and Variable Compensation, and Absence Management, with Oracle PeopleSoft Absence Management configured as the core attendance and leave engine. Functional workstreams included configuration of absence types and eligibility, setup of accrual and carryover rules, design of approval workflows, and administration of the Annual Performance and Compensation Review process from creation of Variable Pay Plans and Compensation Cycles through generation of salary review letters.
Operational integration occurred inside the PeopleSoft HRMS environment with shared master data and transactional coordination between absence, compensation and performance modules, and reporting delivered as MIS and ad hoc outputs to key stakeholders. Support scope included ongoing data audits with recommendations for changes, frontline support to unit HR teams on queries, and preparation of user guides and training materials to sustain operations.
Governance emphasized adherence to standard operating procedures and regular data quality audits to maintain policy compliance across absence and review processes. Responsibilities included producing stakeholder reports, supporting ad hoc reporting requests, and continuous process improvement activities focused on PeopleSoft configuration and operational workflows.
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Compensation Management | HCM |
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2010 | 2010 |
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Core HR | HCM |
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2010 | 2010 |
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Learning and Development | HCM |
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2010 | 2010 |
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Payroll | HCM |
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2010 | 2010 |
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Performance and Goal Management | HCM |
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2010 | 2010 |
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Performance and Goal Management | HCM |
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2023 | 2023 |
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Recruiting | HCM |
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2019 | 2019 |
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Workforce Management | HCM |
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2010 | 2010 |
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Aditya Birla Group Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2017 | 2017 |
In 2017, Aditya Birla Group implemented Microsoft Power BI as its Analytics and BI platform to centralize digital customer and app performance reporting. The deployment targeted the Digital Business unit to align analytics across customer acquisition, onboarding, and product teams.
Microsoft Power BI was configured with role based dashboards, self service reporting, and scheduled dataset refreshes to operationalize campaign measurement and funnel analysis. Data ingestion pipelines consolidated event and attribution data from Appsflyer, Google Analytics, Firebase and Search Console into Power BI datasets to enable unified reporting.
Operational coverage emphasized marketing campaign management and product analytics, enabling measurement of Push, In App and SMS campaign performance alongside web and app telemetry. Governance was established through centralized reporting ownership, standardized metric definitions, and automated report distribution to marketing and product stakeholders.
The Microsoft Power BI implementation supported outcomes reported by the Digital Business, including acquisition of 2.1 million customers for bank and UPI apps in ten months, a 20 percent improvement in onboarding conversion through reduced journey time and campaign automation, and website traffic growth to 300k in six months driven by SEO and Appstore optimization. Microsoft Power BI and the integrated sources provided consolidated analytics that improved key business metrics across the organization.
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Aditya Birla Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Aditya Birla Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Aditya Birla Group SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Warehouse Management | SCM |
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2008 | 2008 |
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Aditya Birla Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Aditya Birla Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2016 | 2016 |
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Aditya Birla Group TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2016 | 2016 |
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Aditya Birla Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Aditya Birla Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Aditya Birla Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2020 | 2020 |
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Threat Modeling | CyberSecurity |
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2021 | 2021 |
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Aditya Birla Group Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Video Surveillance System | Physical Security |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Aditya Birla Group
Apps Being Evaluated by Aditya Birla Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2026-03-09 | Aditya Birla Group | Evaluated | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | |
| 2026-01-19 | Aditya Birla Group | Evaluated | Oracle | Oracle PeopleSoft HCM | Core HR | HCM |
| 2026-01-15 | Aditya Birla Group | Evaluated | AVEVA Group | AVEVA PI System | Asset Performance Management | ERP Services and Operations |
| 2025-03-11 | Aditya Birla Group | Evaluated |
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Analytics and BI | Analytics and BI |
| 2025-02-27 | Aditya Birla Group | Evaluated |
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Core HR | HCM |
| 2024-10-28 | Aditya Birla Group | Evaluated |
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Analytics and BI | Analytics and BI |
| 2024-10-01 | Aditya Birla Group | Evaluated |
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Learning and Development | HCM |