Pabianice, 95-200,
Poland
Aflofarm Farmacja Polska Technographics
Aflofarm Farmacja Polska Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aflofarm Farmacja Polska and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 977 Aflofarm Farmacja Polska employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aflofarm Farmacja Polska has purchased the following applications: Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aflofarm Farmacja Polska is running and its propensity to invest more and deepen its relationship with Contentsquare , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aflofarm Farmacja Polska revenues, which have grown to $203.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aflofarm Farmacja Polska intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aflofarm Farmacja Polska Tech Stack and Enterprise Applications
Aflofarm Farmacja Polska CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Aflofarm Farmacja Polska deployed Hotjar on its public website to capture visitor behavior and support Customer Experience initiatives. Aflofarm Farmacja Polska configured Hotjar as the Customer Experience application to provide qualitative digital analytics and on-site user research for its consumer-facing web properties.
The Hotjar implementation emphasized client-side behavioral instrumentation, leveraging session recordings, heatmaps, funnel analysis and form analytics to surface usability issues and understand conversion paths. Configuration included sampling and recording rules to manage data volume and align capture with privacy requirements common in Poland and the EU. Outputs from Hotjar session captures and heatmaps were integrated into site optimization workflows to provide qualitative context alongside quantitative metrics.
Deployment was executed via site-level script instrumentation and governed through tag management and application controls, with data access scoped to marketing and digital product teams. Operational governance focused on role-based access and recording policies to control sensitive data capture and retention. Hotjar was positioned to support Customer Experience and web optimization use cases by supplying qualitative insights to marketing, UX and product decision processes.
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Tag Management | CRM |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Aflofarm Farmacja Polska
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Aflofarm Farmacja Polska Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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