Ixelles (Brussels), 1050,
Belgium
Ahooga Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Ahooga and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Ahooga employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ahooga has purchased the following applications: Unifiedpost Akti CRM for CRM in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ahooga is running and its propensity to invest more and deepen its relationship with Unifiedpost or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ahooga revenues, which have grown to $98.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ahooga intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Unifiedpost | Legacy | Unifiedpost Akti CRM | CRM | CRM | n/a | 2023 | 2023 |
In 2023, Ahooga implemented the Unifiedpost Akti CRM to manage customer records, webshop orders and post-sales workflows as its CRM. The deployment is a SaaS purchase estimated in 2023 and the application is explicitly referenced in Ahooga’s cookies and privacy documentation as "AKTI, Ahooga’s CRM".
The Unifiedpost Akti CRM configuration emphasizes centralized contact and account data management, automated order ingestion from the webshop and orchestration of post-sales case and fulfillment workflows. Integration with Shopify is implemented to import online sales orders into Akti, creating a single customer and order record used by commerce and service workflows. The SaaS deployment implies cloud-hosted provisioning and standard CRM functional modules such as contact management, order tracking and service case management.
Operational coverage is focused on Ahooga’s Belgium operations, with primary use by e-commerce, sales and after-sales service teams to coordinate webshop orders and customer follow up. Governance is surfaced in privacy and cookie policy documentation where Akti is named, indicating a formal recognition of Akti’s role in customer data processing and order handling.
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