Scottsdale, 85260-1002, AZ,
United States
Airpark Dodge Chrysler Jeep Ram Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Airpark Dodge Chrysler Jeep Ram and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 87 Airpark Dodge Chrysler Jeep Ram employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Airpark Dodge Chrysler Jeep Ram has purchased the following applications: ActivEngage for Chatbots and Conversational AI in 2019, DealerSocket CRM for Automotive Dealership CRM in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Airpark Dodge Chrysler Jeep Ram is running and its propensity to invest more and deepen its relationship with ActivEngage , Solera , Cox Automotive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Airpark Dodge Chrysler Jeep Ram revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Airpark Dodge Chrysler Jeep Ram intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActivEngage | Legacy | ActivEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Solera | Legacy | DealerSocket CRM | Automotive Dealership CRM | CRM | n/a | 2024 | 2024 |
In 2024 Airpark Dodge Chrysler Jeep Ram deployed DealerSocket CRM as its Automotive Dealership CRM to centralize customer data across retail and service channels. DealerSocket CRM is implemented as a dealership-level customer relationship platform supporting sales and service workflows for the single-site operation.
The DealerSocket CRM deployment emphasizes standard CRM capabilities common to the Automotive Dealership CRM category, including lead capture from digital channels, contact and opportunity management, sales pipeline tracking, service appointment scheduling, and CRM-driven communications. Configuration work focused on establishing a single customer record model, lead routing rules for storefront and Internet sales, and service workflow templates to align front-line desk, service advisors, and parts personnel with consistent processes.
The implementation is integrated with DealerSocket Auto/Mate DMS as surfaced on the dealership website, with Solera identified as the DMS vendor, enabling bidirectional synchronization of customer records, service appointments, and basic inventory pointers between CRM and DMS. Operational coverage spans sales, service, and parts departments, with governance centered on unified data stewardship and standardized lead-to-appointment procedures to reduce data fragmentation and improve transaction orchestration.
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2014 | 2014 |
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