Alaska Airlines
19300 International Boulevard,
Seattle, 98188, WA,
United States
Seattle, 98188, WA,
United States
1 206-392-5040
Transportation
Alaska Airlines Technographics
Alaska Airlines Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alaska Airlines and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30536 Alaska Airlines employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alaska Airlines has purchased the following applications: Oracle PeopleSoft ERP for ERP Financial in 2017, iCIMS Recruit Applicant Tracking System for Applicant Tracking System in 2018, Accelya Financial for Airport Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alaska Airlines is running and its propensity to invest more and deepen its relationship with Oracle , iCIMS , Sterling Talent Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alaska Airlines revenues, which have grown to $11.74 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alaska Airlines intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alaska Airlines Tech Stack and Enterprise Applications
Alaska Airlines ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle PeopleSoft ERP | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017 Alaska Airlines implemented Oracle PeopleSoft ERP as an ERP Financial solution to modernize finance and procure-to-pay operations across its administrative finance organization. The deployment targeted PeopleSoft Financials 9.2 and focused on improving usability for administrative users while enabling mobile and workflow automation for procurement and supplier management. This implementation positioned Oracle PeopleSoft ERP as the core ERP Financial platform for finance, sourcing, and accounts payable business functions.
The project configured the Fluid user interface to provide a modern user experience and efficient navigation for all administrative users of PeopleSoft Financials. Mobile approval capabilities were implemented for Requisition, Voucher and Supplier workflows to shorten approval cycles and support on-the-go approvers. A Supplier Portal was deployed to handle supplier onboarding and supplier change requests as part of the procure-to-pay lifecycle.
Search and indexing capabilities were enhanced by integrating Elasticsearch to improve discovery across the full procure-to-pay process, enabling more effective transaction and supplier searches within PeopleSoft Financials 9.2. The technical footprint concentrated on a centralized PeopleSoft Financials deployment serving administrative finance teams, with workflow orchestration and mobile front-end components exposed to approvers. The Supplier Portal and enhanced search were integrated into core procure-to-pay workflows to reduce manual lookup and reconciliation effort.
Governance was organized around a Selective Adoption process that enabled Alaska Airlines to take updates, fixes and new features both during the upgrade and continuously afterward. The upgrade and feature adoption delivered improved usability, increased efficiency and greater process automation for finance and procurement teams, establishing a platform for ongoing selective enhancements. Implementation emphasis remained on maintaining finance workflow integrity while opening a path for controlled feature adoption going forward.
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Alaska Airlines HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iCIMS | Legacy | iCIMS Recruit Applicant Tracking System | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
In 2018, Alaska Airlines deployed iCIMS Recruit Applicant Tracking System to centralize candidate intake and career-site hiring flows. The implementation positions iCIMS Recruit Applicant Tracking System in the Applicant Tracking System layer supporting Alaska Airlines talent acquisition and recruiting functions, and Alaska Airlines is using iCIMS ATS on their website to present job postings and capture applicant data.
The deployment configured core Applicant Tracking System capabilities including job requisition creation and approval workflows, branded career site job posting, candidate application forms with resume parsing, pipeline stage automation for screening, interview scheduling and offer workflows, and compliance reporting. Configuration emphasized recruiter and hiring manager role separation, configurable approval chains, and pipeline stage definitions consistent with enterprise recruiting operations.
Technical surface area includes direct career-site integration where job listings and apply flows are hosted through the corporate iCIMS career portal, and operational ownership sits with Talent Acquisition, recruiting teams and HR business partners. Governance covered access controls and hiring workflow orchestration, with recruitment process rules and reporting governance codified in the iCIMS Recruit configuration.
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BackGround Screening | HCM |
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2014 | 2014 |
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Core HR | HCM |
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2019 | 2019 |
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Employee Experience | HCM |
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2015 | 2015 |
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Payroll | HCM |
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2017 | 2017 |
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Pension Administration | HCM |
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2017 | 2017 |
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Performance and Goal Management, Employee Recognition and Rewards Management | HCM |
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2022 | 2022 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2018 | 2018 |
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Workforce Management | HCM |
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2012 | 2012 |
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Workforce Management | HCM |
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2022 | 2022 |
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Workforce Scheduling | HCM |
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2018 | 2018 |
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Alaska Airlines ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Accelya | Legacy | Accelya Financial | Airport Management | ERP Services and Operations | n/a | 2018 | 2019 |
In 2018, Alaska Airlines selected Accelya Financial to streamline finance and settlement processes across its US operations, aligning accounting workflows and operational controls. Apps Category "" was recorded for this engagement, and the deployment focused on consolidating revenue accounting, payment processing and refund orchestration under a single vendor suite.
The implementation used Accelya Financial components REVERA for revenue accounting, VIVALDI for payments and MOZART for refunds, configured to handle revenue recognition, settlement reconciliation, payment routing and refund orchestration. Functional configuration emphasized centralized transaction posting, exception handling rules, and batch reconciliation workflows to reduce manual intervention and minimize system failure risks.
Operational scope was limited to Alaska Airlines US operations and targeted finance and settlement business functions, with a rollout approach focused on process standardization and operational overhead reduction. Governance activities concentrated on finance process alignment and operational risk mitigation to support future growth, while the engagement explicitly aimed to reduce operational overhead and improve efficiency without naming any implementation partner.
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Computerized Maintenance Management (CMMS) | ERP Services and Operations |
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2018 | 2018 |
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Alaska Airlines AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Generative AI Platforms | AI Development |
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2021 | 2021 |
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Alaska Airlines AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Alaska Airlines Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Alaska Airlines Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2018 | 2018 |
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Web Content Management | Content Management |
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2011 | 2011 |
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Alaska Airlines eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2003 | 2003 |
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Alaska Airlines CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2010 | 2010 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2010 | 2010 |
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Tag Management | CRM |
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2017 | 2017 |
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Alaska Airlines ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Alaska Airlines TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2025 | 2025 |
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Alaska Airlines PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management | PaaS |
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2011 | 2011 |
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Apps Development | PaaS |
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2018 | 2018 |
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Master Data Management | PaaS |
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2018 | 2018 |
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Operating System (OS) | PaaS |
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2010 | 2010 |
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Alaska Airlines IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2007 | 2007 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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SD-WAN | IaaS |
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2019 | 2019 |
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SD-WAN | IaaS |
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2019 | 2019 |
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Alaska Airlines CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Endpoint Management | CyberSecurity |
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2019 | 2019 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2019 | 2019 |
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Identity and Access Management (IAM) | CyberSecurity |
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2016 | 2016 |
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Next Generation Firewall | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Alaska Airlines
| First Name | Last Name | Title | Function | Department | Phone | |
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VP Finance & Treasurer | VP | Finance | |
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Manager Employee Travel Services | Manager | HR | |
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Director, Finance & IR | Director | Finance | |
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Director, Financial Reporting and Accounting | Director | Finance | |
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Director, Finance Systems | Director | IT | |
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Vice President, Information Technology Services | VP | IT | |
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Director of Information Technology Services - Airline Operations Programs | Director | IT | |
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Director - Technology Project Delivery | Director | IT | |
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VP Finance and Controller | VP | Finance | |
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Managing Director, Accounting Operations | Director | Finance | |
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Senior Vice President, People | VP | HR | |
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CFO | CXO | Finance | |
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COO | CXO | Finance | |
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Director, Payroll | Director | Finance | |
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VP, Information Technology | VP | IT | |
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Managing Director, Talent Acquisition | Director | HR | |
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HR Manager | Manager | HR | |
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HR Manager | Manager | HR | |
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Pension Analyst | Manager | HR | |
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Principal HR Systems Analyst | Director | HR | |
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Talent Acquisition Partner | Manager | HR | |
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Director, Talent Acquisition Operations, Onboarding & Background Check | Director | HR | |
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Senior Talent Acquisition Partner | Manager | HR | |
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Director, HR Business Partner’s | Director | HR | |
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Manager Human Resources Technology | Manager | HR | |
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Managing Director, Chief Information Security Officer | CXO | IT | |
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Director, Information Security | Director | IT | |
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Apps Being Evaluated by Alaska Airlines Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Alaska Airlines IT executives and key decision makers. This section highlights Alaska Airlines's latest recorded technology evaluations, including Teleperformance Call Center Service for Professional Services on 2026-03-21, Agile Ticketing Solutions for Reservation and Booking Management on 2026-03-06, and Webconnex TicketSpice for Event Management on 2026-02-19. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Alaska Airlines digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2026-03-21 | Alaska Airlines | Evaluated | Teleperformance | Teleperformance Call Center Service | Professional Services | Professional Services |
| 2026-03-06 | Alaska Airlines | Evaluated | Agile Ticketing Solutions | Agile Ticketing Solutions | Reservation and Booking Management | ERP Services and Operations |
| 2026-02-19 | Alaska Airlines | Evaluated | Webconnex | Webconnex TicketSpice | Event Management | Collaboration |
| 2025-09-24 | Alaska Airlines | Evaluated |
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Transportation Management | SCM |
| 2025-08-06 | Alaska Airlines | Evaluated |
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Reservation and Booking Management | ERP Services and Operations |
| 2025-06-25 | Alaska Airlines | Evaluated |
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Investment Research and Market Intelligence | Investment Management |
| 2024-08-22 | Alaska Airlines | Evaluated |
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Business Process Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Alaska Airlines Technographics
Alaska Airlines is a Transportation organization based in United States,
with around 30536 employees and annual revenues of $11.74 billion.
Alaska Airlines operates a diverse technology stack with applications such as
Oracle PeopleSoft ERP, iCIMS Recruit Applicant Tracking System and Accelya Financial,
covering areas like ERP Financial, Applicant Tracking System and Airport Management.
Alaska Airlines has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, iCIMS and Accelya.
Alaska Airlines recently adopted applications including
Comply365 in 2025, Kore.ai in 2024 and 15Five Performance Management in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alaska Airlines’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Alaska Airlines’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Alaska Airlines technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.