Alila Hotels and Resorts
15 Scotts Road #04-10 Thong Teck building,
Singapore, 228218,
Singapore
Singapore, 228218,
Singapore
6567358300
Leisure and Hospitality
Alila Hotels and Resorts Technographics
Alila Hotels and Resorts Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alila Hotels and Resorts and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5800 Alila Hotels and Resorts employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alila Hotels and Resorts has purchased the following applications: Sojern for Guest Management in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Hotjar for Customer Experience in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alila Hotels and Resorts is running and its propensity to invest more and deepen its relationship with Sojern , Infor , SABRE or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alila Hotels and Resorts revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alila Hotels and Resorts intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alila Hotels and Resorts Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sojern | Legacy | Sojern | Guest Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, Alila Hotels and Resorts implemented Sojern on its public website as a Guest Management solution. The deployment of Sojern captures web visitor signals and centralizes traveler intent data to support guest engagement across the brand's direct digital channels.
Configuration centers on Guest Management capabilities including audience segmentation, profile enrichment, and campaign orchestration common to the category. The Sojern implementation is deployed at the site level with tag based instrumentation and consent aware data capture to populate audience lists and support remarketing and personalization workflows on the website.
Operational scope emphasizes marketing and revenue management functions, using Sojern to inform site level targeting and demand generation activities. Governance focuses on web property rollout, consent and data capture controls, and aligning guest data workflows with marketing operations and booking channel strategies.
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Hospitality ERP | ERP Services and Operations |
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2018 | 2018 |
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Reservation and Booking Management | ERP Services and Operations |
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2014 | 2014 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Alila Hotels and Resorts implemented Google Workspace (Formerly Google G-Suite) to provide a cloud-based Collaboration platform supporting corporate and property teams. Google Workspace (Formerly Google G-Suite) serves as the central collaboration layer for email, calendaring, document creation and real-time coauthoring, and is positioned to support business functions across operations, sales and marketing, finance, and guest services.
The deployment centers on Google Workspace core capabilities, including Gmail, Google Calendar, Google Drive, Docs, Sheets, Slides and Google Meet, with administration performed through the Google Admin console. Configuration signals include organization unit segmentation, group-based access controls, device management and standard account provisioning workflows to manage user lifecycle and role-aligned permissions.
Operational governance emphasizes centralized administrative controls with distributed operational use across corporate offices and hotel properties, aligning account policies and data protection settings through the Google Workspace admin tooling. The implementation narrative frames Alila Hotels and Resorts Google Workspace (Formerly Google G-Suite) Collaboration business function as the primary platform for real-time collaboration, synchronous and asynchronous communications, and cloud document management across the enterprise.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017, Alila Hotels and Resorts implemented Hotjar as part of its Customer Experience tooling on the public website. The deployment used Hotjar to capture client-side behavioral analytics, enabling session recordings, heatmaps, conversion funnel analysis, and onsite feedback collection to support digital experience observation across the brand site.
Configuration emphasized page-level heatmaps and session replay for booking flows and property detail pages, with feedback polls and short surveys instrumented to collect visitor sentiment and friction signals. The implementation relied on a lightweight JavaScript snippet loaded in the front-end, necessitating privacy and cookie consent controls, centralized access controls for marketing and digital teams, and tagging conventions to segment sessions by campaign and page type.
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2019 | 2019 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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Web Application Firewalls (WAF), DDoS Protection | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Alila Hotels and Resorts
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Alila Hotels and Resorts Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Alila Hotels and Resorts Technographics
Alila Hotels and Resorts is a Leisure and Hospitality organization based in Singapore,
with around 5800 employees and annual revenues of $1.10 billion.
Alila Hotels and Resorts operates a diverse technology stack with applications such as
Sojern, Google Workspace (Formerly Google G-Suite) and Hotjar,
covering areas like Guest Management, Collaboration and Customer Experience.
Alila Hotels and Resorts has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sojern, Google and Contentsquare.
Alila Hotels and Resorts recently adopted applications including
comScore Activation in 2021, Lumen Black Lotus Labs in 2021 and Adobe Experience Cloud in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alila Hotels and Resorts’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Alila Hotels and Resorts’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Alila Hotels and Resorts technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.