Alm. Brand A/S
Alm. Brand A/S Technographics
Alm. Brand A/S Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alm. Brand A/S and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2294 Alm. Brand A/S employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alm. Brand A/S has purchased the following applications: Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2016, Livestorm for Audio Video and Web Conferencing in 2019, EpiServer CMS for Web Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alm. Brand A/S is running and its propensity to invest more and deepen its relationship with Salesforce , Livestorm , Optimizely or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alm. Brand A/S revenues, which have grown to $1.25 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alm. Brand A/S intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alm. Brand A/S Tech Stack and Enterprise Applications
Alm. Brand A/S AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Alm. Brand A/S implemented Salesforce Chat (formerly Salesforce Live Agent) on its public website. The deployment leverages Chatbots and Conversational AI to enable real-time customer messaging and agent-assisted conversations for retail insurance customers visiting almbrand.dk.
The Salesforce Chat implementation centers on a site-embedded chat widget, real-time agent routing, presence management, and conversation transcript capture, reflecting core Chatbots and Conversational AI capabilities. Configuration focuses on queue management, routing rules, and session logging to support synchronous text interactions and agent handoffs.
Operational scope targets customer service and digital engagement teams, embedding Salesforce Chat in customer-facing contact flows on the company website. Governance emphasizes chat session handling, agent workflow configuration, and conversational recordkeeping to support downstream case follow-up, and the application name Salesforce Chat (formerly Salesforce Live Agent) is used as the primary live conversation channel for Alm. Brand A/S.
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Alm. Brand A/S Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Livestorm | Legacy | Livestorm | Audio Video and Web Conferencing | Collaboration | n/a | 2019 | 2019 |
In 2019 Alm. Brand A/S implemented Livestorm on its public website as a customer-facing web conferencing capability. The deployment uses Livestorm, an Audio Video and Web Conferencing application, embedded into site pages to host live webinars and interactive online sessions for external audiences.
The implementation configuration emphasizes core webinar modules typical of the category, including live video broadcasting, attendee registration and authentication, real time chat and Q and A, session recording, and event analytics. Livestorm is presented as the primary web conferencing layer integrated directly into Alm. Brand A/S web properties, providing browser based access for attendees and centralized session management for internal organizers.
Operationally the rollout supports marketing led event orchestration and customer engagement workflows, with content publication and attendee registration managed through the website integration. Governance is centralized around web hosted event scheduling and access control rather than desktop meeting clients, aligning the Alm. Brand A/S Livestorm Audio Video and Web Conferencing deployment with external communications and digital event management.
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Alm. Brand A/S Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Optimizely | Legacy | EpiServer CMS | Web Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, Alm. Brand A/S implemented EpiServer CMS for its public website. The deployment places EpiServer CMS at the center of Alm. Brand A/S digital publishing, supporting the Denmark-based insurance company with 2,294 employees and reported revenue of 1250000000.
The EpiServer CMS implementation is configured to support core Web Content Management capabilities including editorial authoring, template-driven page models, reusable content blocks, scheduled publishing and role-based editorial workflows. The configuration emphasizes page composition and content reuse, and leverages personalization and multi-channel delivery capabilities common to Web Content Management platforms to support marketing and customer-facing content.
Operational coverage focuses on the corporate website and customer-facing digital touchpoints, centralizing web publishing for marketing, communications and service information teams. Governance was organized around editorial roles and approval gates, with content lifecycle controls and standardized content models to enforce consistency across pages and channels.
Rollout activities included editor training and content model rationalization to align site structure with business information needs, and ownership was assigned to the digital operations team to manage ongoing content governance and platform updates.
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Alm. Brand A/S eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2015 | 2015 |
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Alm. Brand A/S CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2018 | 2018 |
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Customer Engagement | CRM |
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2011 | 2011 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Loyalty | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2006 | 2006 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2005 | 2005 |
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Tag Management | CRM |
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2020 | 2020 |
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Alm. Brand A/S ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Alm. Brand A/S PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Test Automation Platform | PaaS |
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2019 | 2019 |
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Test Automation Platform | PaaS |
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2019 | 2019 |
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Test Automation Platform | PaaS |
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2019 | 2019 |
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Alm. Brand A/S IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Digital Workspace | IaaS |
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2023 | 2024 |
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Alm. Brand A/S CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Alm. Brand A/S
| First Name | Last Name | Title | Function | Department | Phone | |
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IT Team Leader | Manager | IT | |
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CFO | CXO | Finance | |
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Head of Digital | Director | Finance | |
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Controller | Director | Finance | |
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IT Service Manager | Manager | IT | |
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Cash Manager & Controller | Manager | Finance | |
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Head of IT-Operation | Director | IT | |
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Controller | Director | Finance | |
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CEO | CXO | Finance | |
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Director, IT and Digitalization | Director | IT | |
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Controller | Director | Finance | |
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Apps Being Evaluated by Alm. Brand A/S Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Alm. Brand A/S IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Alm. Brand A/S digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Alm. Brand A/S Technographics
Alm. Brand A/S is a Insurance organization based in Denmark,
with around 2294 employees and annual revenues of $1.25 billion.
Alm. Brand A/S operates a diverse technology stack with applications such as
Salesforce Chat (formerly Salesforce Live Agent), Livestorm and EpiServer CMS,
covering areas like Chatbots and Conversational AI, Audio Video and Web Conferencing and Web Content Management.
Alm. Brand A/S has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Salesforce, Livestorm and Optimizely.
Alm. Brand A/S recently adopted applications including
Nextway Next Digital Workplace in 2023, Microsoft Azure Monitor in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alm. Brand A/S’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Alm. Brand A/S’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Alm. Brand A/S technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.