Seattle, 98109, WA,
United States
Ambassador Software Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Ambassador Software and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Ambassador Software employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ambassador Software has purchased the following applications: Maxio (formerly Chargify) for Subscription and Recurring Billing in 2021, FreeWheel Demandsuite for Agency Management in 2024, Hubspot Live Chat for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ambassador Software is running and its propensity to invest more and deepen its relationship with Maxio , FreeWheel, A Comcast Company , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ambassador Software revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ambassador Software intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Maxio | Legacy | Maxio (formerly Chargify) | Subscription and Recurring Billing | ERP Financial Management | n/a | 2021 | 2021 |
In 2021, Ambassador Software implemented Maxio (formerly Chargify) to deliver Subscription and Recurring Billing capabilities for subscription signups processed on its public website. The deployment is a SaaS billing layer embedded into the site, providing subscription lifecycle management, recurring invoicing, hosted checkout, and customer account provisioning for a professional services firm with roughly 20 employees and $2,000,000 in annual revenue. The implementation directly supports billing and finance business functions and aligns subscription operations with sales-led customer onboarding workflows. Maxio (formerly Chargify) is the primary system for handling subscription events and billing records generated from the website.
Configuration focused on standard Subscription and Recurring Billing modules, including the recurring billing engine, plan and pricing configuration, payment method tokenization, metered and usage-based charge support, and a customer self-service billing interface. The solution was integrated into the website through hosted checkout and API-driven subscription flows, centralizing billing events within the Maxio console for operational use by internal finance and product staff. Governance and operational ownership rested with in-house teams who configured plans, billing rules, and account management processes, and the rollout was executed as a direct website integration with administrative access for billing operations.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Ambassador Software deployed FreeWheel Demandsuite on its website as an Agency Management solution. The FreeWheel Demandsuite deployment provides a web-facing demand management and ad operations capability to support campaign trafficking, inventory configuration, and monetization workflows for the professional services site.
Configuration centers on core Agency Management modules including ad inventory management, campaign scheduling and trafficking, creative delivery controls, and reporting and analytics capabilities provided by FreeWheel Demandsuite. The implementation is delivered through a site level integration that embeds FreeWheel Demandsuite components into web page delivery, keeping the architecture proportionate to a 20 employee organization. Automation of campaign activation and creative rotation is emphasized to reduce manual ad operations overhead.
Operational ownership is concentrated within marketing and ad operations functions, with governance focused on campaign approval workflows and standardized trafficking processes to ensure consistent delivery and reporting. Ambassador Software FreeWheel Demandsuite Agency Management aligns the application to business functions of ad operations and marketing, centralizing web monetization controls on the company website. The deployment is scoped to the public web presence and is intended to manage online demand and campaign lifecycle on the site.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Ambassador Software deployed Hubspot Live Chat on its website to provide a real-time customer engagement channel. The Hubspot Live Chat deployment is described within the Chatbots and Conversational AI category and serves as the companys primary on-site conversational interface for prospect and client interactions.
The implementation focused on the Hubspot Live Chat widget, configured for targeted greetings, session initiation, and web-based lead capture. Configuration included canned responses and routing rules to ensure incoming conversations were triaged, with automated offline form capture when live agents were unavailable.
Deployment was executed as a web-embedded script on Ambassador Softwares public site, with chat activity aligned to HubSpot platform workflows to maintain contact records and conversation history. Operational coverage centered on marketing and client-facing support functions, using the chat channel to generate and qualify inbound inquiries before handoff to internal teams.
Governance and day-to-day administration were centralized, reflecting the companys small operational footprint, with marketing and support owners responsible for message templates, routing logic, and transcript retention. The setup emphasized lightweight operational processes consistent with Chatbots and Conversational AI implementations at small professional services firms, keeping configuration and monitoring within a single vendor environment.
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Customer Data Platform | CRM |
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2013 | 2013 |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2012 | 2012 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2012 | 2012 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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