April Cornell
131 Battery St.,
Burlington, 5401, VT,
United States
Burlington, 5401, VT,
United States
1 888-332-7745
Consumer Packaged Goods
April Cornell Technographics
April Cornell Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by April Cornell and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 April Cornell employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that April Cornell has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2020, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems April Cornell is running and its propensity to invest more and deepen its relationship with Intuit , Salesforce , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing April Cornell revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for April Cornell intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
April Cornell Tech Stack and Enterprise Applications
April Cornell ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, April Cornell implemented Intuit Quickbooks Enterprise as its ERP Financial system supporting finance and accounting functions. The deployment targeted the company's US corporate finance organization for the consumer packaged goods business, which operates with roughly 300 employees and about $35 million in annual revenue. The implementation centralized transactional accounting and financial reporting on Intuit Quickbooks Enterprise to provide a single source for corporate financial data.
Configuration work emphasized core ERP Financial capabilities, including the general ledger, accounts payable, accounts receivable, invoicing, and inventory accounting to align product costing with financial records. Intuit Quickbooks Enterprise was provisioned as a multi user corporate accounting environment with role based access controls and segmented company files to manage departmental ledgers and cost centers. Standard transaction workflows and chart of accounts structures were applied to support consistent posting and period close activities.
Operational coverage focused on finance and accounting operations across corporate headquarters and supporting order to cash and procure to pay workflows, standardizing journal entry governance and month end close procedures. The program included process documentation, role based approval responsibilities, and reconciliations, embedding structured financial workflows within Intuit Quickbooks Enterprise.
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April Cornell AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020 April Cornell implemented Salesforce Chat, formerly Salesforce Live Agent, on its customer facing website. April Cornell is a United States Consumer Packaged Goods company with roughly 300 employees and $35 million in revenue, and the deployment aligns with the Chatbots and Conversational AI category to provide real time visitor engagement and support.
The configuration uses Salesforce Chat as an embedded web chat client, configured with real time agent routing, session transcript capture, canned response templates, and the agent console for concurrent conversation handling. Implementation work focused on chat button placement, business hours routing, skill based queues, and scripted response flows to standardize frontline interactions and ensure consistent agent context.
Integration scope is centered on embedding the Salesforce Chat client into site pages and routing interactions into the Salesforce Chat runtime to preserve transcripts and visitor metadata for agent use. Operational coverage targets ecommerce and customer service workflows, enabling agents to follow scripted paths and escalate interactions to internal subject matter experts when needed.
Governance centered on establishing chat handling workflows, agent availability rules, and acceptance SLAs, alongside phased agent training and playbook documentation to support consistent consumer inquiry handling. The configuration reflects common operational controls for Chatbots and Conversational AI deployments in mid market CPG environments, emphasizing centralized routing, transcript retention, and agent orchestration.
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April Cornell Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, April Cornell deployed Microsoft 365 as its Collaboration platform. Microsoft 365 is used on the April Cornell website to surface productivity and collaboration capabilities alongside the company's e-commerce presence, supporting cloud-hosted collaboration and content publishing.
The deployment aligns with common Microsoft 365 architectures that leverage Exchange Online for email, SharePoint Online for content management and web-facing document hosting, Teams for real-time collaboration, and OneDrive for user file storage, enabling integrated collaboration workflows. Operational scope targets internal departments such as marketing and product, with governance focused on tenant administration, access controls, and content publishing workflows. April Cornell Microsoft 365 Collaboration supports business functions including marketing, merchandising, and site content operations.
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April Cornell eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2012 | 2012 |
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Shipping Management | eCommerce |
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2015 | 2015 |
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April Cornell CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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April Cornell IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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April Cornell CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at April Cornell
| First Name | Last Name | Title | Function | Department | Phone | |
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President | CXO | Finance | |
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Chief Operating Officer | CXO | Finance | |
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Director of Operations | Director | Finance | |
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President / CEO | CXO | Finance | |
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Apps Being Evaluated by April Cornell Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from April Cornell IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the April Cornell digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD April Cornell Technographics
April Cornell is a Consumer Packaged Goods organization based in United States,
with around 300 employees and annual revenues of $35.0 million.
April Cornell operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Salesforce Chat (formerly Salesforce Live Agent) and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
April Cornell has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Salesforce and Microsoft.
April Cornell recently adopted applications including
Salesforce Chat (formerly Salesforce Live Agent) in 2020, Salesforce Sales Cloud in 2020 and iSparks SpamHero in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of April Cornell’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates April Cornell’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete April Cornell technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.