Solihull, B91 3DP,
United Kingdom
Astute Media Technographics
Astute Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Astute Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9 Astute Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Astute Media has purchased the following applications: Microsoft 365 for Collaboration in 2016, Umbraco CMS for Web Content Management in 2015, Popcorn CRM for CRM in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Astute Media is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Umbraco or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Astute Media revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Astute Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Astute Media Tech Stack and Enterprise Applications
Astute Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Astute Media deployed Microsoft 365 for Collaboration. The UK professional services firm with nine employees uses Microsoft 365 on their website and across internal workflows to provide cloud email, shared calendaring, document collaboration, and file storage capabilities aligned to the Collaboration category.
The implementation covers companywide user accounts and is oriented around collaboration and content production workflows that support internal teamwork and client communications. Configuration reflects standard Collaboration capabilities such as document coauthoring, synchronized file access, and unified communication tooling, with lightweight governance focused on centralized account management and site level surface of Microsoft 365 features on the corporate website.
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Collaboration | Collaboration |
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2022 | 2022 |
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Astute Media Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Umbraco | Legacy | Umbraco CMS | Web Content Management | Content Management | n/a | 2015 | 2015 |
In 2015, Astute Media deployed Umbraco CMS to power its public website. Umbraco CMS serves as the company's Web Content Management platform, centralizing content authoring, templating, media library management, and publishing controls for the site. The implementation focuses on single-site content management and front-end content delivery, leveraging standard Web Content Management capabilities for structured content types and template-driven rendering.
Operational ownership is handled by internal editors and consultants who manage content updates, template configuration, and publishing workflows consistent with a nine-person professional services firm. The Umbraco CMS implementation supports role-based access and editorial workflows, URL routing, and template management to maintain site content and branding.
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Astute Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Popcorn | Legacy | Popcorn CRM | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Astute Media implemented Popcorn CRM. Popcorn CRM is deployed on the company website as a CRM solution to capture inbound inquiries and centralize customer records for a small professional services firm.
The Popcorn CRM deployment emphasizes contact management, lead capture from website-embedded forms, basic opportunity tracking, and simple segmentation for client outreach. Operational coverage primarily touches sales, client engagement, and marketing functions within the nine-person organization, with administrative governance handled by internal staff and a lightweight configuration approach. No additional integrations beyond the website implementation are documented in the supplied source.
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Astute Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Astute Media
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Apps Being Evaluated by Astute Media Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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