AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

B2B Media Group Tech Stack and Enterprise Applications

Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2018 2018
Collaboration Collaboration 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy HubSpot CMS Web Content Management Content Management n/a 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
B2B Media Group Legacy B2B.IQ Platform Account Based Marketing CRM n/a 2018 2018
In 2018, B2B Media Group deployed B2B.IQ Platform as its Account Based Marketing solution embedded on its corporate website. B2B.IQ Platform is implemented to perform account identification and engagement tasks, delivering audience segmentation, account scoring, and site-based intent capture consistent with Account Based Marketing applications. The implementation is website-embedded, enabling marketing and demand generation teams to instrument pages for account-level telemetry and to centralize account lists and targeting workflows. Operational coverage is focused on the companys Germany operations and commercial functions, including marketing, sales enablement, and demand generation, with governance centered on consolidated account lists and campaign orchestration workflows. Configuration and operational patterns follow Account Based Marketing norms, including tag-based instrumentation, account segmentation, programmatic list management, and CRM handoff workflows to support coordinated ABM campaigns.
Data Management Platform CRM 2024 2024
Data Management Platform CRM 2024 2024
Data Management Platform CRM 2024 2024
Data Management Platform CRM 2024 2024
Digital Advertising Platform CRM 2018 2018
Marketing Automation CRM 2023 2023
Marketing Automation, Sales Engagement CRM 2024 2024
Sales Automation, CRM, Sales Engagement CRM 2024 2024
Tag Management CRM 2018 2018
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2018 2018
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at B2B Media Group

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by B2B Media Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from B2B Media Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the B2B Media Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD B2B Media Group Technographics
B2B Media Group is a Professional Services organization based in Germany, with around 100 employees and annual revenues of $10.0 million.
B2B Media Group operates a diverse technology stack with applications such as Google Workspace (Formerly Google G-Suite), HubSpot CMS and B2B.IQ Platform, covering areas like Collaboration, Web Content Management and Account Based Marketing.
B2B Media Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, HubSpot and B2B Media Group.
B2B Media Group recently adopted applications including Lotame DMP in 2024, Adobe Audience Manager in 2024 and Eyeota DMP in 2024, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of B2B Media Group’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates B2B Media Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete B2B Media Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.