Karachi, 75340,
Pakistan
Bahria Town Technographics
Bahria Town Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bahria Town and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35000 Bahria Town employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bahria Town has purchased the following applications: Microsoft 365 for Collaboration in 2020, Genesys Cloud CX for Call Center in 2021, Hetzner for Application Hosting and Computing Services in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bahria Town is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Genesys or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bahria Town revenues, which have grown to $8.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bahria Town intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bahria Town Tech Stack and Enterprise Applications
Bahria Town Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Bahria Town implemented Microsoft 365 as its Collaboration platform. The implementation surfaces Microsoft 365 on the public website and leverages core Microsoft 365 capabilities including Exchange Online email, Microsoft Teams for real-time communication, SharePoint Online intranet and OneDrive for Business file services alongside Office productivity applications.
Deployment covers corporate communications, document management and project collaboration across Bahria Town's corporate estate, supporting approximately 35,000 employees. Governance is organized around tenant level controls, centralized content management in SharePoint and role based access and identity controls typical of Microsoft 365 Collaboration deployments, enabling consistent collaboration workflows across departments and the public website.
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Collaboration | Collaboration |
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2022 | 2022 |
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Bahria Town CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Genesys | Legacy | Genesys Cloud CX | Call Center | CRM | n/a | 2021 | 2021 |
In 2021 Bahria Town implemented Genesys Cloud CX as its Call Center application on the company website, deploying the Genesys Customer Experience Platform to manage web based customer engagement. The deployment places Genesys Cloud CX at the center of Bahria Town customer service and contact center functions to manage inbound digital interactions from the site.
Configuration reflects core Call Center capabilities typical of the category, including omnichannel routing, web chat and digital channel orchestration, automatic call distribution, IVR flows and interaction analytics for service monitoring. Genesys Cloud CX was configured to centralize interaction handling and to provide cloud based administration, reporting and workforce engagement capabilities through the platform console.
The implementation integrates the Genesys Customer Experience Platform directly with the Bahria Town website to surface digital engagement and web chat workflows, providing operational coverage for customer service and contact center teams. Governance emphasizes centralized platform configuration and operational process alignment to support ongoing channel management and interaction routing.
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Bahria Town IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hetzner | Legacy | Hetzner | Application Hosting and Computing Services | IaaS | n/a | 2013 | 2013 |
In 2013, Bahria Town deployed Hetzner to provide Application Hosting and Computing Services for its public website. Bahria Town uses Hetzner as the application hosting and compute platform that runs the website's web and application stacks and serves site content to visitors.
The deployment focuses on web hosting, compute instance provisioning, and storage for site assets, consistent with Application Hosting and Computing Services category capabilities. Operational scope is the corporate website and associated online presence, supporting business functions such as marketing, customer information, and public communications. Hetzner hosts these workloads and provides the compute and network infrastructure that underpins Bahria Town website operations.
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Bahria Town
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Bahria Town Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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