AI Buyer Insights:

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Michelin, an e2open customer evaluated Oracle Transportation Management

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Michelin, an e2open customer evaluated Oracle Transportation Management

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

Baylor University Athletics
Location
1500 South University Parks Drive,
Waco, 76706, TX,
United States
Website
https://www.baylorbears.com/
Phone
1 254-710-1234
Artw industry
Leisure and Hospitality
Employee
Revenue

Baylor University Athletics Technographics

Baylor University Athletics Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Baylor University Athletics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Baylor University Athletics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Baylor University Athletics has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2018, Slack Connect for Collaboration in 2022, Catapult Pro Video for Video Editing in 2017 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Baylor University Athletics is running and its propensity to invest more and deepen its relationship with GumGum , Salesforce , Catapult or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Baylor University Athletics revenues, which have grown to $111.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Baylor University Athletics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Baylor University Athletics Tech Stack and Enterprise Applications

Baylor University Athletics AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
GumGum Legacy GumGum Artificial Intelligence Marketing AI-Powered Application n/a 2018 2018
Baylor University Athletics Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Slack Connect Collaboration Collaboration n/a 2022 2022
Baylor University Athletics Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Catapult Legacy Catapult Pro Video Video Editing Content Management n/a 2017 2017
In 2017, Baylor University Athletics implemented Catapult Pro Video to integrate wearable, video and athlete management data across its NCAA Division 1 program. Catapult Pro Video Video Editing was adopted to centralize video tagging, analysis and sharing workflows that support performance planning and medical reporting for the department. The implementation configured video analysis capabilities alongside Catapult S5 wearable data streams and AMS by Catapult, enabling synchronized timeline review and data overlay for performance and injury context. Functional capabilities emphasized in the rollup included video tagging and sharing, synchronized playback with sensor-derived load metrics, and workflow access for coaches, strength and conditioning staff, and medical personnel. Integrations consolidated inputs from Catapult wearables, the AMS by Catapult athlete management system, and existing video tagging workflows used by Baylor, bringing these sources into a unified review and planning environment. Operational coverage extended program-wide, supporting more than 500 student athletes across all 19 Bears teams, and aligning sport performance, sports medicine, and coaching functions around shared evidence. Governance centered on embedding the Catapult Pro Video Video Editing platform into daily sports medicine and performance workflows, with medical reporting routed through AMS by Catapult to collate and action clinical information. Baylor staff described the combined wearable, video and AMS capability as critical for mitigating injury risk, quantifying readiness for competition, mapping return to play, and improving the way medical data is collected and communicated.
Baylor University Athletics CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Engagement CRM 2024 2024
Data Management Platform CRM 2018 2018
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Digital Advertising Platform CRM 2010 2010
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2020 2020
Digital Advertising Platform CRM 2023 2023
Digital Advertising Platform CRM 2024 2024
Marketing Analytics CRM 2022 2022
Marketing Analytics CRM 2018 2018
Marketing Automation CRM 2023 2023
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2023 2023
Sales Automation, CRM, Sales Engagement CRM 2024 2024
Tag Management CRM 2018 2018
Baylor University Athletics IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2020 2020
Cloud Storage IaaS 2019 2019
Content Delivery Network IaaS 2023 2023
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2020 2020
Baylor University Athletics CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Application Firewalls (WAF) CyberSecurity 2024 2024

IT Decision Makers and Key Stakeholders at Baylor University Athletics

First Name Last Name Title Function Department Email Phone
Associate Director of Video Production Director Marketing
Associate Director of Video Production Director Marketing
Director of BaylorVision - Broadcast Operations & Engineering Director Marketing
Director of Video Production Director Marketing
Show All Contacts

Apps Being Evaluated by Baylor University Athletics Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Baylor University Athletics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Baylor University Athletics digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Baylor University Athletics Technographics
Baylor University Athletics is a Leisure and Hospitality organization based in United States, with around 200 employees and annual revenues of $111.0 million.
Baylor University Athletics operates a diverse technology stack with applications such as GumGum, Slack Connect and Catapult Pro Video, covering areas like Artificial Intelligence Marketing, Collaboration and Video Editing.
Baylor University Athletics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as GumGum, Salesforce and Catapult.
Baylor University Athletics recently adopted applications including Insticator in 2024, Amazon Publisher Services in 2024 and Salesforce Sales Cloud in 2024, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Baylor University Athletics’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Baylor University Athletics’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Baylor University Athletics technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.