New York, 10020, NY,
United States
Berenberg Capital Markets (BCM) US Technographics
Berenberg Capital Markets (BCM) US Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Berenberg Capital Markets (BCM) US and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Berenberg Capital Markets (BCM) US employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Berenberg Capital Markets (BCM) US has purchased the following applications: Avature CRM for Candidate Relationship Management in 2020, Microsoft 365 for Collaboration in 2021, Twilio Sendgrid for Transactional Email in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Berenberg Capital Markets (BCM) US is running and its propensity to invest more and deepen its relationship with Avature , Microsoft , Twilio or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Berenberg Capital Markets (BCM) US revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Berenberg Capital Markets (BCM) US intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Berenberg Capital Markets (BCM) US Tech Stack and Enterprise Applications
Berenberg Capital Markets (BCM) US HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avature | Legacy | Avature CRM | Candidate Relationship Management | HCM | n/a | 2020 | 2020 |
In 2020, Berenberg Capital Markets (BCM) US implemented Avature CRM for Candidate Relationship Management, embedding Avature CRM on their public website to capture and engage prospective talent. The deployment positioned Candidate Relationship Management as the primary system for proactive sourcing and candidate engagement within the firm’s recruiting operations.
Configuration emphasized CRM-centric capabilities common to the Candidate Relationship Management category, including candidate sourcing and talent pool management, configurable engagement campaigns and outreach sequencing, candidate profile consolidation, and interaction tracking. The Avature CRM implementation supported career site form capture and application routing, enabling structured candidate records and campaign-driven communications.
Integration scope explicitly included the company website as the primary channel for candidate capture and engagement, centralizing inbound candidate interactions into Avature CRM for use by recruiting and talent acquisition teams. Operational coverage focused on HR and recruiting functions in the United States, with Avature CRM serving as the intake and engagement layer for hiring managers and recruiters.
Governance and process work centered on formalizing candidate engagement workflows, defining campaign ownership among recruiting leadership, and instituting CRM permission and data hygiene practices to maintain candidate records. The narrative reflects an implementation aligned to typical Candidate Relationship Management workflows, with Avature CRM used as the core application to manage sourcing, engagement, and candidate data on the Berenberg US website.
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Berenberg Capital Markets (BCM) US Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Berenberg Capital Markets (BCM) US deployed Microsoft 365 to establish a cloud native Collaboration platform for its United States operations. The public website indicates Microsoft 365 is in use and the deployment serves as the primary collaboration and communication fabric for the 150 person US business.
The implementation emphasizes Microsoft 365 components including Exchange Online for enterprise email and calendaring, Microsoft Teams for real time collaboration and meetings, SharePoint Online and OneDrive for document management and intranet capabilities, and Microsoft Office applications for productivity. Configuration work focused on tenant setup, user provisioning and role based access controls, mailbox and Teams provisioning, and centralized policy application across mail and document repositories to align with Collaboration workflows.
Operational coverage spans BCM US teams supporting client engagement and corporate functions, delivering unified communications, document lifecycle management, and internal collaboration capabilities consistent with the Collaboration category. Governance concentrated on tenant administration, access control and information governance policies to meet regulatory and compliance expectations, with rollout organized around user provisioning and centralized policy enforcement.
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Berenberg Capital Markets (BCM) US PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy | Twilio Sendgrid | Transactional Email | PaaS | n/a | 2019 | 2019 |
In 2019, Berenberg Capital Markets (BCM) US implemented Twilio Sendgrid as its Transactional Email provider for website-driven communications. The deployment uses Twilio Sendgrid's cloud SaaS platform embedded into the corporate website to handle system-triggered messages and customer notifications, aligning message generation with the firm’s US-facing digital channels.
Configuration focused on template management, suppression list governance, and deliverability controls, leveraging Transactional Email capabilities such as API-based sending, SMTP relay, and event webhook processing. Integrations are concentrated on the website application and its server-side notification engine, with centralized template approval and suppression handling established to standardize messaging workflows and support financial services messaging governance.
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Transactional Email | PaaS |
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2020 | 2020 |
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Berenberg Capital Markets (BCM) US IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Berenberg Capital Markets (BCM) US CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Berenberg Capital Markets (BCM) US
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Berenberg Capital Markets (BCM) US Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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