BloomNation
1316 3rd St, Suite 301,
Santa Monica, 90401, CA,
United States
Santa Monica, 90401, CA,
United States
1 210-405-5050
Retail
BloomNation Technographics
BloomNation Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BloomNation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 BloomNation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BloomNation has purchased the following applications: Stripe Payments for Payment Processing in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, DocuSign eSignature for Digital Signing in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BloomNation is running and its propensity to invest more and deepen its relationship with Stripe , Google , DocuSign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BloomNation revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BloomNation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BloomNation Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP Financial Management | n/a | 2016 | 2016 |
In 2016, BloomNation implemented Stripe Payments for Payment Processing. BloomNation is an online marketplace enabling over 3,500 florists to reach customers across the United States, and Stripe Payments was embedded to centralize transaction processing and seller onboarding within the platform.
The deployment leveraged Stripe Connect for marketplace onboarding and built in identity verification flows provided by Stripe, while Stripe Billing was configured to collect subscription fees. BloomNation embedded Stripe Payments into its software to handle order payments, invoicing, refunds and disputes, fraud prevention, and tax management, creating a unified payments and commerce layer for both the marketplace and individual florist merchants.
BloomNation also launched an embedded lending program using Stripe Capital's no code implementation option, enabling financing to be offered to merchants with minimal engineering effort. Operational coverage focused on merchant onboarding, finance and order management across the US marketplace of 3,500 florists delivering to nearly 5,000 cities, and the payments architecture supported customer acquisition and retention workflows.
Rollout and governance prioritized speed and lean engineering, using Stripe's verification and no code Capital path to stand up lending in days with light marketing support rather than extensive internal build. Reported outcomes tied to the implementation include a marketplace scale of 3,500 florists servicing nearly 5,000 cities and average florist customer growth of 40% annually, and BloomNation is planning to extend Stripe Payments to in store point of sale and broader business financing.
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Payment Processing | ERP Financial Management |
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2016 | 2016 |
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Subscription and Recurring Billing | ERP Financial Management |
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2016 | 2016 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, BloomNation implemented Google Workspace (Formerly Google G-Suite) to provide core Collaboration services for its 20 person organization. BloomNation uses Google Workspace on their website and across internal operations to standardize company email, shared calendars, and document collaboration.
Google Workspace (Formerly Google G-Suite) was provisioned to deliver Gmail for branded email, Google Drive for centralized file storage, Google Docs and Sheets for collaborative authoring, and Google Calendar for scheduling. The deployment used the Admin console for account lifecycle management, group creation for role based sharing, and Drive sharing controls to manage document access.
The implementation covered primary business functions including marketing, operations, sales, and product teams, with company wide user provisioning and policy configuration aligned to a small enterprise footprint. Governance centered on centralized administration, group based access controls, and standardized collaboration workflows to support cross functional coordination and website facing communication.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2022 | 2022 |
In 2022 BloomNation deployed DocuSign eSignature as a Digital Signing solution on its public website. The implementation embedded DocuSign eSignature to capture customer authorizations and agreements during web checkout and partner onboarding interactions. For a 20-employee retail marketplace, the deployment concentrated on customer-facing signing workflows and direct in-browser signature capture.
Configuration emphasized core eSignature capabilities including document presentation, recipient routing, and in-browser signing ceremony consistent with Digital Signing functional workflows. Operational coverage focused on web-based order authorizations and seller agreements, with visibility routed to operations and finance for recordkeeping. Governance centered on centralized template management and role-based access to signing envelopes, preserving audit trails and consistent workflow behavior.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2012 | 2012 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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Sales Engagement | CRM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2010 | 2010 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at BloomNation
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by BloomNation Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD BloomNation Technographics
BloomNation is a Retail organization based in United States,
with around 20 employees and annual revenues of $5.0 million.
BloomNation operates a diverse technology stack with applications such as
Stripe Payments, Google Workspace (Formerly Google G-Suite) and DocuSign eSignature,
covering areas like Payment Processing, Collaboration and Digital Signing.
BloomNation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Stripe, Google and DocuSign.
BloomNation recently adopted applications including
DocuSign eSignature in 2022, Asana in 2021 and Fastly in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BloomNation’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates BloomNation’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BloomNation technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.