San Diego, 92122, CA,
United States
BofI Federal Bank Technographics
BofI Federal Bank Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BofI Federal Bank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 BofI Federal Bank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BofI Federal Bank has purchased the following applications: NetTeller for Payment Processing in 2016, Domo for Analytics and BI in 2015, Salesforce Marketing Cloud for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BofI Federal Bank is running and its propensity to invest more and deepen its relationship with Paysafe , Domo , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BofI Federal Bank revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BofI Federal Bank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BofI Federal Bank Tech Stack and Enterprise Applications
BofI Federal Bank ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Paysafe | Legacy | NetTeller | Payment Processing | ERP | n/a | 2016 | 2016 |
In 2016, BofI Federal Bank implemented NetTeller Payment Processing on its public website. The deployment provisioned NetTeller as the customer-facing payment processing layer for online account services and bill payment workflows, focusing on web-hosted transaction capture and authorization to support retail online payments.
NetTeller was configured to deliver Payment Processing capabilities including transaction authorization, capture, and settlement orchestration consistent with online banking payment workflows. Operational scope covered the bank's digital channels and payments operations teams, and governance emphasized web channel configuration, operational runbooks, and payment processing controls to manage customer-facing payment flows.
|
BofI Federal Bank Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Domo | Legacy | Domo | Analytics and BI | Analytics and BI | n/a | 2015 | 2018 |
In 2015, BofI Federal Bank implemented Domo to centralize Analytics and BI for marketing performance and executive reporting. The deployment positioned Domo as the Analytics and BI platform for marketing and executive decisioning across the organization.
The implementation focused on campaign conversion tracking and visual analytics. Domo was configured to ingest and normalize campaign conversion data from Google AdWords, Bing Ads, Email and Display channels and to surface standardized conversion metrics in dashboards. Visual analytics dashboards were created through Tableau and Domo to present campaign performance, conversion funnels and channel attribution to upper level management.
Customer journey mapping was implemented using Google Analytics data combined with campaign source data to identify touch points and drop off points from initial acquisition through subsequent interactions. The solution supported cross departmental workflows, enabling marketing, analytics and business units to collaborate on campaign execution and channel analysis. Operational coverage targeted marketing campaign teams and executive stakeholders responsible for steering media spend.
Governance emphasized consistent metric definitions and delivery of presentation assets, with marketing producing slide decks that detailed the amount and channels through which marketing brought in incremental growth. The Domo deployment and accompanying Tableau workstreams were used to drive data driven decisions related to campaign optimization and customer journey prioritization.
|
BofI Federal Bank CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, BofI Federal Bank implemented Salesforce Marketing Cloud as its Marketing Automation platform on the bank website. The Salesforce Marketing Cloud deployment is web centric and configured to manage email delivery, journey orchestration, audience segmentation, personalization, and behavioral tracking tied to site interactions. The implementation centralizes campaign management and digital messaging workflows under the Marketing Automation function.
Operational scope covers the bank marketing and digital channels teams managing web form capture, subscription management, and campaign orchestration through Marketing Cloud data extensions and journey orchestration components. Integrations are focused on website event capture and outbound email delivery, with governance organized around consent management, subscriber list hygiene, and campaign approval workflows to meet financial services compliance needs. The implementation reflects a typical Marketing Automation architecture for a 700 employee financial services firm using Salesforce Marketing Cloud to coordinate web driven customer engagement.
|
|
|
|
|
Marketing Automation | CRM |
|
2017 | 2017 |
|
BofI Federal Bank IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at BofI Federal Bank
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Senior Vice President, Data Analytics | VP | IT | ||||
| Vice President, Data Analytics | VP | IT | ||||
| AVP, Data Analytics | VP | IT |
Apps Being Evaluated by BofI Federal Bank Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||