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Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

BPD Zenith Tech Stack and Enterprise Applications

BPD Zenith AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot Live Chat Chatbots and Conversational AI AI-Powered Application n/a 2021 2021
In 2021, BPD Zenith implemented Hubspot Live Chat on its public website. The deployment is categorized as Chatbots and Conversational AI and was targeted at improving client engagement, lead capture, and front line sales qualification for the United Kingdom professional services practice. BPD Zenith operates with approximately 150 employees and configured the live chat as the primary web contact channel. Hubspot Live Chat was configured as a site embedded widget with chatflow automation, canned responses, and conversation routing to support qualification and handoff workflows. The implementation uses automated chatflows for initial lead capture and branching logic to direct pre sales inquiries to account executives and service requests to delivery teams, while persisting transcripts and contact enrichment in the HubSpot conversations inbox and contact timeline. Configuration focused on conversational scripting, assignment rules, and inbound message triage to align web conversations with existing sales and service intake processes. Operational ownership is aligned to sales and client services, with governance defined through response SLAs, chat assignment rules, and a review cadence for chatflow updates. Rollout scope was the corporate website and contact pages, with agents using Hubspot Live Chat for first touch engagement and subsequent handoffs into sales and delivery workflows. The implementation centers on practical conversational automation and inbox orchestration rather than back end systems change.
BPD Zenith Collaboration
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Previous System
Application
Category
Market
VAR/SI
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Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, BPD Zenith implemented Microsoft 365 to provide enterprise Collaboration capabilities for its 150 person professional services firm. The deployment is publicly visible, with BPD Zenith using Microsoft 365 on their website. The Microsoft 365 implementation was centered on standard Collaboration modules, including Exchange Online for corporate email, SharePoint Online for document and knowledge management, and Microsoft Teams for persistent chat and meetings. Configuration work included tenant-level identity and access controls, mailbox provisioning, SharePoint site structure aligned to project delivery, and Teams channel organization mapped to client engagements. Operational coverage focused on core business functions such as consulting delivery, project management, and corporate support services across the United Kingdom based workforce. External sharing controls and document permission schemes were applied to enable client file exchange while maintaining access governance. Governance and platform management incorporated site lifecycle rules, access role definitions, and baseline retention and compliance settings consistent with Microsoft 365 Collaboration deployments. The narrative emphasizes platform configuration, functional modules, and operational scope, with public evidence of the implementation on BPD Zenith s website.
Collaboration Collaboration 2021 2021
BPD Zenith Content Management
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VAR/SI
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Insight
HubSpot Legacy HubSpot CMS Web Content Management Content Management n/a 2022 2022
In 2022, BPD Zenith implemented HubSpot CMS to power its public website and centralize web publishing. The deployment is categorized as Web Content Management and positions HubSpot CMS as the primary platform for site content, page templates, and hosted delivery of marketing-facing pages for the United Kingdom professional services firm. HubSpot CMS was configured to support template-driven page composition, a drag-and-drop editor, reusable content modules, built-in forms and landing pages, and integrated blog and SEO tooling to standardize content production. Configuration focused on content authoring workflows, responsive page templates, and asset management to enable the marketing team and content editors to create and update client-facing pages without separate developer deployments. Operational coverage centers on marketing and web operations, with role-based permissions and editorial gating implemented to manage publishing and review cycles. Governance includes staged content review and permission controls within HubSpot CMS to coordinate approvals and publishing, while ongoing site administration is handled through the HubSpot CMS interface, aligning content workflows with BPD Zenith business functions for communications and client engagement.
BPD Zenith CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CRM CRM 2022 2022
Digital Advertising Platform CRM 2020 2020
Marketing Analytics, Lead Generation CRM 2014 2014
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2022 2022
BPD Zenith ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2022 2022
BPD Zenith PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2022 2022
Transactional Email PaaS 2021 2021
BPD Zenith IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at BPD Zenith

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by BPD Zenith Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BPD Zenith IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BPD Zenith digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BPD Zenith Technographics
BPD Zenith is a Professional Services organization based in United Kingdom, with around 150 employees and annual revenues of $12.0 million.
BPD Zenith operates a diverse technology stack with applications such as Hubspot Live Chat, Microsoft 365 and HubSpot CMS, covering areas like Chatbots and Conversational AI, Collaboration and Web Content Management.
BPD Zenith has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as HubSpot and Microsoft.
BPD Zenith recently adopted applications including HubSpot CMS in 2022, Hubspot CRM in 2022 and Hubspot Marketing Automation in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BPD Zenith’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates BPD Zenith’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BPD Zenith technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.