Ellon, AB41 8BX,
United Kingdom
BrewDog Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by BrewDog and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 BrewDog employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BrewDog has purchased the following applications: Microsoft Power BI for Analytics and BI in 2018, Greenhouse ATS for Applicant Tracking System in 2017, DigitalOcean Droplets for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BrewDog is running and its propensity to invest more and deepen its relationship with Microsoft , SAP , Greenhouse or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BrewDog revenues, which have grown to $318.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BrewDog intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Analytics and BI
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2018 | 2018 |
 Subscribe |
Subscribe |
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Analytics and BI | Analytics and BI |
Subscribe |
2017 | 2017 |
HCM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
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Applicant Tracking System, Candidate Relationship Management | HCM |
Subscribe |
2021 | 2021 |
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Subscribe |
Subscribe |
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Core HR | HCM |
Subscribe |
2018 | 2018 |
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Payroll | HCM |
Subscribe |
2018 | 2018 |
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Subscribe |
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PEO | HCM |
Subscribe |
2016 | 2016 |
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Subscribe |
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Subscribe |
Time and Attendance | HCM |
Subscribe |
2018 | 2018 |
IaaS
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| DigitalOcean | Legacy | DigitalOcean Droplets | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
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Subscribe |
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Application Hosting and Computing Services | IaaS |
Subscribe |
2015 | 2015 |
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Subscribe |
Application Hosting and Computing Services | IaaS |
Subscribe |
2018 | 2018 |
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Subscribe |
Content Delivery Network | IaaS |
Subscribe |
2018 | 2018 |
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Subscribe |
Subscribe |
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Content Delivery Network | IaaS |
Subscribe |
2019 | 2019 |
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Subscribe |
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Subscribe |
Content Delivery Network | IaaS |
Subscribe |
2019 | 2019 |
ITSM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
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Application Performance Management | ITSM |
Subscribe |
2017 | 2017 |
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IT Service Management | ITSM |
Subscribe |
2022 | 2022 |
AI-Powered Application
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
Subscribe |
2021 | 2021 |
Collaboration
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
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Collaboration | Collaboration |
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2015 | 2015 |
CRM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
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Subscribe |
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Customer Data Platform | CRM |
Subscribe |
2020 | 2020 |
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Subscribe |
Subscribe |
Customer Experience | CRM |
Subscribe |
2017 | 2017 |
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Subscribe |
Subscribe |
Subscribe |
Customer Loyalty | CRM |
Subscribe |
2020 | 2020 |
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Subscribe |
Subscribe |
Subscribe |
Customer Support | CRM |
Subscribe |
2014 | 2014 |
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Subscribe |
Subscribe |
Subscribe |
Customer Support | CRM |
Subscribe |
2018 | 2018 |
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Subscribe |
Subscribe |
Subscribe |
Digital Advertising Platform | CRM |
Subscribe |
2020 | 2020 |
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Subscribe |
Subscribe |
Subscribe |
Digital Advertising Platform | CRM |
Subscribe |
2017 | 2017 |
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Subscribe |
Subscribe |
Subscribe |
Marketing Analytics | CRM |
Subscribe |
2016 | 2016 |
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Subscribe |
Subscribe |
Subscribe |
Marketing Automation | CRM |
Subscribe |
2018 | 2018 |
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Subscribe |
Subscribe |
Subscribe |
Marketing Automation | CRM |
Subscribe |
2021 | 2021 |
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Subscribe |
Subscribe |
Partner Relationship Management | CRM |
Subscribe |
2021 | 2021 |
eCommerce
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
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Subscribe |
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eCommerce | eCommerce |
Subscribe |
2020 | 2020 |
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eCommerce | eCommerce |
Subscribe |
2021 | 2021 |
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Subscribe |
Subscribe |
Personalization and Product Recommendations | eCommerce |
Subscribe |
2020 | 2020 |
ERP Financial Management
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
Subscribe |
Subscribe |
Subscribe |
ERP Financial | ERP Financial Management |
Subscribe |
2018 | 2018 |
Procurement
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
Subscribe |
Subscribe |
Subscribe |
Procurement | Procurement |
Subscribe |
2018 | 2018 |
PaaS
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
Subscribe |
Subscribe |
Subscribe |
Transactional Email | PaaS |
Subscribe |
2015 | 2015 |
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Subscribe |
Subscribe |
Subscribe |
Transactional Email | PaaS |
Subscribe |
2016 | 2016 |
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Subscribe |
Subscribe |
Subscribe |
Transactional Email | PaaS |
Subscribe |
2018 | 2018 |
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Subscribe |
Subscribe |
Transactional Email | PaaS |
Subscribe |
2021 | 2021 |
SCM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
Subscribe |
Subscribe |
Subscribe |
Warehouse Management | SCM |
Subscribe |
2018 | 2018 |
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Subscribe |
Subscribe |
Subscribe |
Warehouse Management | SCM |
Subscribe |
2018 | 2018 |
Content Management
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
Subscribe |
Subscribe |
Subscribe |
Web Content Management | Content Management |
Subscribe |
2018 | 2018 |
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Web Content Management | Content Management |
Subscribe |
2020 | 2020 |
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Subscribe |
Subscribe |
Credit Controller | Director | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Finance Controller | Director | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
International Management Accountant | Manager | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Head of CX | Director | Customer Service | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Global People Director | Director | HR | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Global Head Of Information Technology | Director | IT | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Head of People Operations | Director | HR | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Chief Financial Officer | CXO | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
COO & President | CXO | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Head Of Procurement | Director | Procurement | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Business Systems Analyst | Manager | IT | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Business Systems Analyst | Manager | IT | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Senior SAP Specialist | Manager | IT | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Chief Digital Officer | CXO | IT | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
UK Head of Operations | Director | Operations | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Head of FP&A and Reporting | Director | Finance | Subscribe |
Subscribe |
| Subscribe |
Subscribe |
Senior Systems Engineer | Manager | IT | Subscribe |
Subscribe |
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||