London, SE1 8XT,
United Kingdom
British Film Institute separate website Technographics
British Film Institute separate website Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by British Film Institute separate website and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 494 British Film Institute separate website employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that British Film Institute separate website has purchased the following applications: Integra ERP for ERP Financial in 2015, GumGum for Artificial Intelligence Marketing in 2018, Hotjar for Customer Experience in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems British Film Institute separate website is running and its propensity to invest more and deepen its relationship with Integra , GumGum , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing British Film Institute separate website revenues, which have grown to $51.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for British Film Institute separate website intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
British Film Institute separate website Tech Stack and Enterprise Applications
British Film Institute separate website ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Integra | Legacy | Integra ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, British Film Institute implemented Integra ERP as its ERP Financial platform. The deployment established Integra ERP as the central finance and enterprise resource planning system for the UK cultural institution, supporting corporate accounting, procurement oversight, and statutory financial reporting. The implementation aligned the application with the British Film Institute business function of financial management and served organization-wide finance processes.
Configuration emphasized core ERP Financial modules, including general ledger, accounts payable, accounts receivable, purchasing, and financial reporting, with workflow automation for invoice processing and purchase approvals reflecting standard ERP Financial capability. Governance focused on a standardized chart of accounts and centralized transaction controls, with finance and procurement teams designated as primary operational owners. The rollout supported consolidated financial processes and enterprise reporting for the British Film Institute.
|
British Film Institute separate website AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, British Film Institute implemented GumGum on a separate website to introduce AI-driven advertising and contextual analysis capabilities. The deployment targeted the public-facing site, positioning GumGum within the organisation's digital marketing estate under the Artificial Intelligence Marketing category.
GumGum was configured to process on-page content and media assets for contextual relevance, enabling programmatic placement and creative optimization that align with editorial content. Functional capabilities implemented include contextual content analysis, automated ad placement based on visual and semantic signals, and campaign-level audience insights, reflecting core functionality associated with Artificial Intelligence Marketing solutions.
Integration was executed at the website layer, with GumGum instrumentation embedded in page templates and media delivery paths to enable real-time context evaluation and ad decisioning. Operational ownership focused on the digital marketing and ad operations function, with governance changes to campaign management and measurement workflows to accommodate AI-driven contextual targeting and creative orchestration.
|
British Film Institute separate website CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2016 | 2016 |
In 2016, the British Film Institute implemented Hotjar on a separate website to capture qualitative user behavior within the Customer Experience category. The deployment used the Hotjar tracking script to instrument public-facing pages, enabling session replays and heatmaps to support UX research and behavioral diagnostics. Implementation scope targeted user journeys on the separate site to surface navigation friction and capture on-page feedback.
Hotjar was configured to enable session recordings, heatmap aggregation, and on-page feedback widgets, aligning analytics with qualitative research and conversion funnel review. Client-side configuration scoped data collection by selected pages and sampling rates, and reporting from Hotjar was folded into existing UX review cycles to prioritize investigative focus. The configuration emphasized privacy-aware collection and selective instrumentation consistent with Customer Experience analysis.
Operational ownership rested with the digital product and UX teams, who established access controls, recording retention rules, and regular review cadences to govern usage. The British Film Institute used Hotjar outputs to inform iterative design and content prioritization on the separate website, integrating qualitative behavioral insight into editorial and product decision making within the Customer Experience remit.
|
|
|
|
|
Customer Experience | CRM |
|
2019 | 2019 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2014 | 2014 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2016 | 2016 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
|
British Film Institute separate website ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2013 | 2013 |
|
|
|
|
|
Application Performance Management | ITSM |
|
2018 | 2018 |
|
British Film Institute separate website TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
British Film Institute separate website PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
|
British Film Institute separate website IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2013 | 2013 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2013 | 2013 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
British Film Institute separate website CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2017 | 2017 |
|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at British Film Institute separate website
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by British Film Institute separate website Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-02-04 | British Film Institute separate website | Evaluated | CaseWare International | CaseWare | ERP Financial | ERP |