Romford, RM6 4NP,
United Kingdom
CG Wholesale Fashion Technographics
CG Wholesale Fashion Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CG Wholesale Fashion and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 CG Wholesale Fashion employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CG Wholesale Fashion has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2006, Zendesk Chat for Chatbots and Conversational AI in 2012, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CG Wholesale Fashion is running and its propensity to invest more and deepen its relationship with Oracle , PayPal , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CG Wholesale Fashion revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CG Wholesale Fashion intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CG Wholesale Fashion Tech Stack and Enterprise Applications
CG Wholesale Fashion ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2006 | 2006 |
In 2006, CG Wholesale Fashion implemented Oracle NetSuite ERP. The deployment was centered on ERP Financial capabilities to consolidate core finance and accounting workflows for the UK-based consumer packaged goods business.
The implementation configured core financial modules including general ledger, accounts payable, accounts receivable, and financial reporting, with accounting structures and a chart of accounts aligned to the companys operating model. Order-to-cash and basic inventory costing workflows were instrumented to ensure transactional flow from sales orders into the financial ledgers, reflecting standard ERP Financial functional alignment.
Oracle NetSuite ERP was provisioned as a cloud-hosted SaaS instance, leveraging the application tier to centralize transactional posting and bookkeeping rather than on-premise servers. Operational coverage focused on the finance department and adjacent operational teams responsible for invoicing and stock accounting within the UK legal entity.
Governance controls were established through role based access, period close procedures, and configurable approval workflows to enforce financial controls and month end routines. The narrative centers on Oracle NetSuite ERP as the companys ERP Financial backbone supporting finance, accounting, and order management functions.
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Payment Processing | ERP |
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2020 | 2020 |
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CG Wholesale Fashion AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2012 | 2012 |
In 2012, CG Wholesale Fashion implemented Zendesk Chat on its public website. Zendesk Chat is deployed as a Chatbots and Conversational AI solution to provide real-time web messaging for customers browsing the City Goddess ecommerce storefront.
The implementation centers on an embedded web chat widget configured for session-based visitor identification, automated greetings, and canned responses to handle common customer enquiries. Operational scope is focused on customer service and ecommerce support workflows, with agents using the Zendesk Chat console to manage live conversations and basic routing. Configuration and governance are managed through Zendesk Chat administrative settings consistent with an in-house support model for a 60-employee retailer, and no named backend integrations are evident in the available source.
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CG Wholesale Fashion Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, CG Wholesale Fashion implemented Google Workspace (Formerly Google G-Suite) as its cloud Collaboration platform. Public references on the company website indicate the Google Workspace tenant is domain-verified for the company domain, showing Google-managed corporate email and identity tied to the site.
Google Workspace (Formerly Google G-Suite) was configured to provide core Collaboration capabilities including corporate email, shared calendars, Drive cloud storage, and real-time document collaboration through Docs, Sheets, and Slides. Administration is centralized in the Google Workspace admin console, with user provisioning and group-based access used to manage accounts for merchandising, marketing, and customer support teams.
Operational coverage is company-wide within the United Kingdom, delivering centralized email and document workflows across departments. Governance is exercised through domain-level provisioning and standard Google Workspace administrative controls, and the presence of Google Workspace assets on the corporate website confirms integration of the service with the company domain.
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CG Wholesale Fashion CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2014 | 2014 |
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CG Wholesale Fashion IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at CG Wholesale Fashion
Apps Being Evaluated by CG Wholesale Fashion Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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