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Choice Hotels Australia Data, Technology Stack, and Enterprise Applications
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Simple Technology Legacy Simple Asset Management Digital Asset Management Content Management n/a 2023 2023
In 2023, Choice Hotels Australia implemented Simple Asset Management, using Simple's Admation platform to provide a centralised repository for high-resolution artwork and online proofing across its Australasia operations. The deployment targeted Digital Asset Management capabilities to provide marketing teams with governed access to brand assets and to standardise asset handling across sites. The implementation combined digital asset management, online proofing, version control and a self-serve shopping cart for images and logos, with metadata indexing and role-based access controls to support searchable asset retrieval and controlled distribution. Marketing approval workflows were configured within the Admation environment to route proofs through reviewers and capture version history, enabling shorter review cycles and clearer auditability of approvals. Operational scope covered Choice Hotels Australia marketing and brand functions across Australasia, centralising asset governance and replacing ad hoc file sharing with an approval-first process. The rollout delivered self-serve access to images and logos, formalised version control and faster job delivery, reducing revisions and accelerating time-to-market as described by the vendor.
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Identity Platform Identity and Access Management (IAM) CyberSecurity n/a 2017 2017
IT Decision Makers and Key Stakeholders at Choice Hotels Australia
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Choice Hotels Australia Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Choice Hotels Australia Technographics

Choice Hotels Australia is a Leisure and Hospitality organization based in Australia, with around 120 employees and annual revenues of $20.0 million.

Choice Hotels Australia operates a diverse technology stack with applications such as Simple Asset Management and Google Identity Platform, covering areas like Digital Asset Management and Identity and Access Management (IAM).

Choice Hotels Australia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Simple Technology and Google.

Choice Hotels Australia recently adopted applications including Simple Asset Management in 2023 and Google Identity Platform in 2017, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Choice Hotels Australia’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Choice Hotels Australia’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Choice Hotels Australia technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.