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● Michelin, an e2open customer evaluated Oracle Transportation Management

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

Coca Cola Brazil
Location
Praia de Botafogo, 374 - Botafogo,
Rio de Janeiro, 22250-040,
Brazil
Website
https://www.coca-cola.com.br/
Phone
55 21 4002-2121
Artw industry
Consumer Packaged Goods
Employee
Revenue

Coca Cola Brazil Technographics

Coca Cola Brazil Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Coca Cola Brazil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2900 Coca Cola Brazil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Coca Cola Brazil has purchased the following applications: Knewin Analytics for Analytics and BI in 2021, Adobe Dynamic Media Classic (ex Adobe Scene7) for Content Management in 2020, VTEX eCommerce for eCommerce in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Coca Cola Brazil is running and its propensity to invest more and deepen its relationship with Knewin , NeoGrid , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Coca Cola Brazil revenues, which have grown to $950.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Coca Cola Brazil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Coca Cola Brazil Data, Technology Stack, and Enterprise Applications
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Knewin Legacy Knewin Analytics Analytics and BI Analytics and BI n/a 2021 2021
In 2021, Coca-Cola Brazil implemented Knewin Analytics. Knewin Analytics sits in the Analytics and BI category and was deployed to support media monitoring and reputation intelligence workflows for PR, marketing, and campaign impact measurement across Brazil, positioning Coca-Cola Brazil Knewin Analytics Analytics and BI to serve customer communications business functions. The implementation emphasized Knewin Analytics modules for continuous media tracking, exposure metrics, reporting dashboards, alerting, and trend detection, with configuration focused on campaign exposure measurement and reputation outputs. Knewin Analytics reporting dashboards were used to consolidate media coverage signals and deliver campaign exposure metrics to communications teams. Architecturally the deployment used cloud hosted analytics and centralized dashboards accessible to customer communications and marketing users across Brazil, with data ingestion pipelines configured for national and regional media sources and social channels to feed coverage and exposure reports. Operational scope centered on PR and marketing teams, integrating monitoring outputs into campaign measurement routines. Governance and rollout integrated Knewin Analytics outputs into existing communications workflows for campaign measurement and media response, with operational ownership by customer communications teams. Reported outcomes include expanded media coverage tracking and enhanced campaign exposure metrics for Coca-Cola Brazil customer communications and marketing measurement.
Analytics and BI Analytics and BI 2019 2019
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Dynamic Media Classic (ex Adobe Scene7) Content Management Content Management n/a 2020 2020
Digital Asset Management Content Management 2016 2016
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
VTEX Legacy VTEX eCommerce eCommerce eCommerce n/a 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Advertising Platform CRM 2022 2022
Digital Advertising Platform CRM 2023 2023
Digital Advertising Platform CRM 2023 2023
Marketing Analytics CRM 2018 2018
Marketing Automation CRM 2023 2023
Tag Management CRM 2014 2014
Tag Management CRM 2022 2022
Tag Management CRM 2022 2022
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2014 2014
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2020 2020
Governance, Risk and Compliance TRM 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2023 2023
Cloud Storage IaaS 2020 2020
Cloud Storage IaaS 2022 2022
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2021 2021
IT Decision Makers and Key Stakeholders at Coca Cola Brazil
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Coca Cola Brazil Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Coca Cola Brazil Technographics

Coca Cola Brazil is a Consumer Packaged Goods organization based in Brazil, with around 2900 employees and annual revenues of $950.0 million.

Coca Cola Brazil operates a diverse technology stack with applications such as Knewin Analytics, Adobe Dynamic Media Classic (ex Adobe Scene7) and VTEX eCommerce, covering areas like Analytics and BI, Content Management and eCommerce.

Coca Cola Brazil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Knewin, Adobe Systems and VTEX.

Coca Cola Brazil recently adopted applications including The Trade Desk in 2023, Magnite (ex Rubicon Project) in 2023 and Amazon EC2 in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Coca Cola Brazil’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Coca Cola Brazil’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Coca Cola Brazil technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.