List of Knewin Analytics Customers
Florianópolis, 88020-710,
Brazil
Since 2010, our global team of researchers has been studying Knewin Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Knewin Analytics for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Knewin Analytics for Analytics and BI include: Banco Itau, a Brazil based Banking and Financial Services organisation with 93200 employees and revenues of $28.40 billion, Coca-Cola Brazil, a Brazil based Consumer Packaged Goods organisation with 56600 employees and revenues of $8.00 billion, Magazine Luiza, a Brazil based Retail organisation with 40000 employees and revenues of $6.71 billion and many others.
Contact us if you need a completed and verified list of companies using Knewin Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Banco Itau | Banking and Financial Services | 93200 | $28.4B | Brazil | Knewin | Knewin Analytics | Analytics and BI | 2022 | n/a |
In 2022, Banco Itau implemented Knewin Analytics to monitor Twitter and broader social media conversation in Brazil during the FIFA World Cup. The implementation focused on social listening to surface mention volume and trending topics related to Banco Itau sponsorships and event activations.
Knewin Analytics, classified in the Analytics and BI category, was configured to deliver social listening, mention volume analytics, real time dashboards, and media ranking reports that mapped brand mentions to campaign timelines. Module usage is inferred from Knewin Social reports and consisted of automated ingestion and aggregation of public social data, mention volume reporting, and ranked outputs for sponsorship measurement.
Operational scope was limited to Brazil and the primary business functions impacted were marketing and public relations, which used Knewin Analytics outputs to inform sponsorship measurement and real time communications decisions. Governance emphasized a reporting cadence that produced ranked mention lists and dashboard views for comms and marketing stakeholders, and Knewin Social reports were widely cited in media with outcomes explicitly including rankings and mention volume insights used by Banco Itau marketing and PR teams.
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Coca-Cola Brazil | Consumer Packaged Goods | 56600 | $8.0B | Brazil | Knewin | Knewin Analytics | Analytics and BI | 2021 | n/a |
In 2021, Coca-Cola Brazil implemented Knewin Analytics. Knewin Analytics sits in the Analytics and BI category and was deployed to support media monitoring and reputation intelligence workflows for PR, marketing, and campaign impact measurement across Brazil, positioning Coca-Cola Brazil Knewin Analytics Analytics and BI to serve customer communications business functions.
The implementation emphasized Knewin Analytics modules for continuous media tracking, exposure metrics, reporting dashboards, alerting, and trend detection, with configuration focused on campaign exposure measurement and reputation outputs. Knewin Analytics reporting dashboards were used to consolidate media coverage signals and deliver campaign exposure metrics to communications teams.
Architecturally the deployment used cloud hosted analytics and centralized dashboards accessible to customer communications and marketing users across Brazil, with data ingestion pipelines configured for national and regional media sources and social channels to feed coverage and exposure reports. Operational scope centered on PR and marketing teams, integrating monitoring outputs into campaign measurement routines.
Governance and rollout integrated Knewin Analytics outputs into existing communications workflows for campaign measurement and media response, with operational ownership by customer communications teams. Reported outcomes include expanded media coverage tracking and enhanced campaign exposure metrics for Coca-Cola Brazil customer communications and marketing measurement.
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Magazine Luiza | Retail | 40000 | $6.7B | Brazil | Knewin | Knewin Analytics | Analytics and BI | 2021 | n/a |
In 2021, Magazine Luiza implemented Knewin Analytics in the Analytics and BI category to establish sustained media monitoring and social listening across its Brazil operations. Knewin Analytics was deployed to aggregate brand mentions and ESG related coverage from news and social channels, producing visibility metrics and topical coverage analysis to inform marketing and communications decisions. The deployment delivered targeted reporting and dashboards that surfaced mention volume, topical trends, and media visibility for PR and marketing teams within Magazine Luiza.
Module usage for Knewin Analytics is inferred from Knewin published media studies and press coverage, indicating core capabilities included mention aggregation, sentiment and topical tagging, visibility scoring, and ESG theme detection aligned to corporate communications workflows. Outputs from Knewin Analytics were instrumented into centralized reporting for PR, corporate communications, and marketing planning, reshaping media response prioritization and editorial workflows. Governance centered on scheduled monitoring, regular reporting cycles, and stakeholder dashboards to maintain ongoing visibility into brand and ESG coverage for Magazine Luiza in Brazil.
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