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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Comcast Business Data, Technology Stack, and Enterprise Applications
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
AppDirect Legacy AppMarket eCommerce eCommerce n/a 2013 2013 In 2013 Comcast Business deployed AppMarket, a Cloud Marketplace powered by AppDirect to establish an SMB-focused SaaS sales channel. The Comcast Business team organized the initiative around three pillars, operational excellence, digital transformation, and customer experience, which guided design decisions and launch priorities. Comcast Business AppMarket Cloud Marketplace functions as the primary channel for packaging and selling third party and internal SaaS products to small and medium business customers. Implementation centered on marketplace capabilities common to the Cloud Marketplace category, including a product catalog, self-service storefront, subscription management, and automated provisioning workflows to support rapid product onboarding. AppMarket configuration emphasized catalog lifecycle management and entitlement controls to enable recurrent billing and order orchestration across offerings. The deployment leveraged AppDirect's platform services rather than a bespoke commerce stack. The effort operated as a SaaS startup within Comcast Business, aligning product management, sales, marketing, and customer success to the new channel and targeting SMB customers across the United States. Operational scope included packaging 10 products in 10 months, a cadence that reflected a product-led go to market approach and iterative onboarding practices. Integration points were focused on channel commerce and customer experience workflows inherent to the AppDirect platform. Governance combined centralized product onboarding standards with cross functional release gates to maintain quality and customer experience during rapid rollout. The AppMarket deployment delivered a functioning Cloud Marketplace sales channel for Comcast Business in 2013 and established operational patterns for ongoing catalog expansion.
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Oracle Legacy Oracle Cloud ERP ERP Financial ERP Financial Management n/a 2022 2023
IT Decision Makers and Key Stakeholders at Comcast Business
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Comcast Business Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Comcast Business Technographics

Comcast Business is a Professional Services organization based in United States, with around 10000 employees and annual revenues of $9.70 billion.

Comcast Business operates a diverse technology stack with applications such as AppMarket and Oracle Cloud ERP, covering areas like eCommerce and ERP Financial.

Comcast Business has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as AppDirect and Oracle.

Comcast Business recently adopted applications including Oracle Cloud ERP in 2022 and AppMarket in 2013, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Comcast Business’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Comcast Business’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Comcast Business technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.