Coop Eesti KeskUhistu Technographics
Coop Eesti KeskUhistu Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Coop Eesti KeskUhistu and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 741 Coop Eesti KeskUhistu employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Coop Eesti KeskUhistu has purchased the following applications: Microsoft 365 for Collaboration in 2016, Hotjar for Customer Experience in 2022, Atlassian Jira Service Desk for IT Service Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Coop Eesti KeskUhistu is running and its propensity to invest more and deepen its relationship with Microsoft , Facebook , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Coop Eesti KeskUhistu revenues, which have grown to $477.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Coop Eesti KeskUhistu intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Coop Eesti KeskUhistu Tech Stack and Enterprise Applications
Coop Eesti KeskUhistu Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Coop Eesti KeskUhistu deployed Microsoft 365 for Collaboration. The company references Microsoft 365 on its public website, indicating a corporate Microsoft 365 tenant is in active use for cloud hosted collaboration and communications.
The Microsoft 365 deployment implemented core Collaboration capabilities, including Exchange Online for corporate email, SharePoint Online for intranet and document libraries, Microsoft Teams for real time communication and meetings, OneDrive for Business for user file storage, and the Office desktop and web applications for productivity. Configuration emphasized centralized tenant settings and Microsoft 365 identity services to manage user accounts and access across the suite.
Operational coverage extended across the retailer’s corporate functions and store teams in Estonia, supporting internal communication, document management, and cross functional collaboration workflows typical in retail operations. The implementation aligned Microsoft 365 Collaboration with business functions responsible for communications, store operations coordination, and centralized content publishing.
Governance focused on centralized tenant administration, role based access control and policy driven sharing rules to control external collaboration and document lifecycle. Rollout and provisioning followed standard Microsoft 365 administration patterns, with scoped configuration for groups, mailboxes and team sites to enforce consistent collaboration practices.
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Collaboration | Collaboration |
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2018 | 2018 |
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Coop Eesti KeskUhistu CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, Coop Eesti KeskUhistu deployed Hotjar on its public website as a Customer Experience application to instrument on-site user behavior for the retail cooperative. The implementation places Hotjar at the center of web UX instrumentation for Coop Eesti KeskUhistu, covering customer-facing pages and transactional flows on the coop.ee domain.
Hotjar was embedded via a client side JavaScript snippet in site templates to enable session recording, heatmaps, feedback polls, and conversion funnel analysis, aligning with standard Customer Experience functional workflows. The configuration emphasizes data minimization and anonymization settings, and access controls were scoped to digital analytics, UX research, marketing, and e commerce product teams to operationalize insight generation from Hotjar data.
Governance and rollout focused on templated insertion across site pages and operational processes for consent management and privacy controls consistent with Estonian and EU expectations, with formalized responsibilities for tag governance and analytics stewardship. The deployment of Hotjar as the Customer Experience application created a centralized source of behavioral signals for Coop Eesti KeskUhistu without naming any implementation partner.
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Customer Support | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Coop Eesti KeskUhistu ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2021 | 2021 |
In 2021, Coop Eesti KeskUhistu deployed Atlassian Jira Service Desk for IT Service Management on its public website, embedding the vendor application into the coop.ee customer experience. The implementation surfaced a customer facing service portal to capture requests and incidents directly from shoppers and store staff, establishing Atlassian Jira Service Desk as the primary intake point for service tickets submitted via the website.
The configuration emphasized core IT Service Management capabilities including a web portal for request submission, categorized request types and incident queues, role based access and ticket lifecycle workflows. Atlassian Jira Service Desk was configured with queue management and SLA oriented request handling, and the implementation used knowledge base style content to support self service and deflection of common inquiries.
Operationally the deployment is positioned to support both customer facing support and internal IT support through a unified ticketing layer exposed on the public site, with web based intake as the explicit integration point. The implementation narrative centers on front end service portal integration on coop.ee, routing of customer reported issues into Jira Service Desk queues, and centralized tracking of service requests against IT Service Management practices.
Governance focused on standardizing request intake, implementing role based permissions for agents, and formalizing ticket routing and escalation workflows within Atlassian Jira Service Desk. The rollout emphasized process discipline consistent with IT Service Management, aligning web based customer interactions to structured ticket handling and agent workflows inside Atlassian Jira Service Desk.
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Coop Eesti KeskUhistu PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Coop Eesti KeskUhistu IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Coop Eesti KeskUhistu
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Coop Eesti KeskUhistu Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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