Atlanta, 30328, GA,
United States
Cox Media Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cox Media Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 55000 Cox Media Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cox Media Group has purchased the following applications: SAP Travel and Expense Management for Expense Management in 2011, ADP Workforce Now for Core HR in 2019, Veritone Attribute for Artificial Intelligence Marketing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cox Media Group is running and its propensity to invest more and deepen its relationship with SAP , ADP , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cox Media Group revenues, which have grown to $21.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cox Media Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Travel and Expense Management | Expense Management | ERP Financial Management | n/a | 2011 | 2011 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ADP | Oracle PeopleSoft HCM | ADP Workforce Now | Core HR | HCM | n/a | 2019 | 2019 |
|
|
|
|
|
Payroll | HCM |
|
2019 | 2019 |
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2014 | 2014 |
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Veritone | Legacy | Veritone Attribute | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Cox Media Group implemented Veritone Attribute. Veritone Attribute is an Artificial Intelligence Marketing application deployed to extend CMG's broadcast marketing capabilities by providing data and insight that previously did not exist in the broadcast space. The implementation is positioned to enable CMG to offer more effective marketing solutions to its advertiser customers.
The deployment emphasizes AI-driven media attribution, campaign performance analytics, audience identification and automated reporting capabilities aligned with the Artificial Intelligence Marketing category. Configuration concentrated on automated extraction and normalization of media signals and the generation of client-ready attribution outputs to support sales proposals and campaign measurement. Functional modules implemented include attribution modeling, campaign analytics and reporting orchestration to deliver actionable insight to media planners and account teams.
Operationally the rollout targeted CMG broadcast sales and marketing teams, embedding Veritone Attribute outputs into commercial workflows and campaign planning processes. Governance focused on producing standardized attribution reports for advertiser engagements and establishing data-driven briefing materials for station-level sales. The stated outcome is an improved ability to present advertisers with previously unavailable broadcast performance insights, enabling more effective marketing solutions.
|
|
|
|
|
Artificial Intelligence Marketing | AI-Powered Application |
|
2020 | 2020 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2010 | 2018 |
|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2013 | 2013 |
|
|
|
|
|
Data Warehouse | Analytics and BI |
|
2017 | 2017 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
|
|
|
|
|
Collaboration | Collaboration |
|
2020 | 2020 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2017 | 2017 |
|
|
|
|
|
Customer Experience | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2008 | 2008 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
|
|
|
|
|
Database Management | IaaS |
|
2017 | 2017 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||