Winnipeg, R3T 5V7, MB,
Canada
Crown Acura Technographics
Crown Acura Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Crown Acura and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 75 Crown Acura employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Crown Acura has purchased the following applications: PayPal Braintree for Payment Processing in 2023, Autocorp AVA Platform for Automotive ERP in 2025, ActivEngage for Chatbots and Conversational AI in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Crown Acura is running and its propensity to invest more and deepen its relationship with PayPal , Visa , Autocorp or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Crown Acura revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Crown Acura intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Crown Acura Tech Stack and Enterprise Applications
Crown Acura ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP | n/a | 2023 | 2023 |
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Payment Processing | ERP |
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2023 | 2023 |
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Crown Acura ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Autocorp | Legacy | Autocorp AVA Platform | Automotive ERP | ERP Services and Operations | n/a | 2025 | 2025 |
In 2025, Crown Acura deployed the Autocorp AVA Platform as its Automotive ERP on the dealership public website, establishing the Autocorp AVA Platform as the primary system for online customer interactions and showroom workflows. The implementation targets a single Canadian dealership operation with approximately 75 employees, aligning the application to core dealership business functions including sales, service, parts, and finance.
The Autocorp AVA Platform implementation centers on Automotive ERP capabilities typical for dealer operations, including inventory management for new and used vehicles, parts catalog and ordering, service scheduling and work order orchestration, and customer relationship management workflows for lead capture and follow up. Configuration work emphasized web storefront integration and sales-to-service handoffs, using platform-native modules to handle quoting, appointment booking, and parts availability checks.
Integration scope is focused on the dealership website, where Autocorp AVA Platform surfaces live inventory, online service booking, and customer-facing sales tools, creating a unified front-end experience. Operational coverage is dealership-wide, with the platform instrumenting frontline sales, fixed operations, parts counter, and back-office administrative tasks at the Crown Acura site in Canada.
Governance was framed around role-based access and process standardization, instituting controls for sales deal approval, service bay scheduling rules, and parts replenishment workflows to reduce manual handoffs. The narrative emphasizes system architecture that consolidates customer and vehicle records within the Autocorp AVA Platform, establishing a single source of operational truth for dealership business functions without referencing prior systems.
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Crown Acura AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActivEngage | Legacy | ActivEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2013 | 2013 |
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Crown Acura Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2017 | 2017 |
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Crown Acura Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application, Web and Enterprise Search | Content Management |
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2018 | 2018 |
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Web Content Management | Content Management |
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2012 | 2012 |
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Web Content Management | Content Management |
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2025 | 2025 |
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Crown Acura CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Automotive Dealership CRM | CRM |
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2022 | 2022 |
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Automotive Dealership CRM | CRM |
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2016 | 2016 |
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Call Tracking and Recording | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2023 | 2023 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Donor and Fundraising Management | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2014 | 2014 |
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Tag Management | CRM |
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2016 | 2016 |
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Crown Acura ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Crown Acura PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2023 | 2023 |
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Transactional Email | PaaS |
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2015 | 2015 |
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Crown Acura IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2026 | 2026 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Domain Name System (DNS) | IaaS |
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2016 | 2016 |
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Domain Name System (DNS) | IaaS |
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2017 | 2017 |
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Domain Name System (DNS) | IaaS |
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2018 | 2018 |
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Crown Acura CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2023 | 2023 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2016 | 2016 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2023 | 2023 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2024 | 2024 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2026 | 2026 |
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IT Decision Makers and Key Stakeholders at Crown Acura
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Crown Acura Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||