AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cultuurmarketing Tech Stack and Enterprise Applications

Cultuurmarketing ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Exact Software Legacy Exact Online ERP Financial ERP n/a 2020 2020
In 2020, Cultuurmarketing implemented Exact Online as its ERP Financial solution. Cultuurmarketing is a Netherlands-based professional services firm with 10 employees, and the deployment reflects a small-business cloud approach to accounting and finance management. Exact Online is used on their website and operates as a web-accessible SaaS instance to centralize transactional finance activity. The implementation emphasized core ERP Financial capabilities, including bookkeeping, invoicing, bank reconciliation, and statutory reporting workflows typical for an accounting and finance application. The Exact Online instance supports finance and operations functions across the firm, consolidating invoice lifecycle and transactional entry through the web interface. Governance focused on streamlining day-to-day financial processes and centralizing financial records for a single-entity professional services operation.
Cultuurmarketing Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
In 2013 Cultuurmarketing implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment serves the firm’s 10 employees in the Netherlands and is referenced in site assets, indicating Google Workspace integration with the company domain and web footprint. The rollout established cloud email, directory, and collaboration as the backbone of internal and client-facing communications. The Google Workspace (Formerly Google G-Suite) implementation centers on core Collaboration modules including Gmail for email routing, Google Calendar for scheduling, Google Drive and Shared Drives for file storage, and Google Docs, Sheets and Slides for collaborative content creation, with administration managed through the Admin console. Operational coverage spans client communications, project coordination, and content production typical to a small professional services firm, supported by centralized account provisioning and domain management evident from the website integration. Governance is aligned to standard Workspace controls for user access and basic data governance consistent with the Collaboration category.
Cultuurmarketing CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2016 2016
In 2016, Cultuurmarketing implemented Hotjar on its public website to capture behavioral analytics and on-page user feedback, aligning the deployment with its Customer Experience objectives. The implementation uses the Hotjar JavaScript snippet deployed at the site level, enabling client-side session recordings and aggregated interaction mapping without introducing server-side infrastructure changes. Hotjar is configured to provide heatmaps, session recordings, funnel and form interaction analysis, and on-site feedback modules to support web optimization work. Operational ownership is centered on the marketing and UX responsibilities within the small professional services team, with the tool used to inform content, user interface adjustments, and conversion-focused workflows rather than enterprise integration or backend system orchestration.
Sales Automation CRM 2020 2020
Cultuurmarketing PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2020 2020
Cultuurmarketing IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Cultuurmarketing

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Cultuurmarketing Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Cultuurmarketing IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Cultuurmarketing digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Cultuurmarketing Technographics
Cultuurmarketing is a Professional Services organization based in Netherlands, with around 10 employees and annual revenues of $1.0 million.
Cultuurmarketing operates a diverse technology stack with applications such as Exact Online, Google Workspace (Formerly Google G-Suite) and Hotjar, covering areas like ERP Financial, Collaboration and Customer Experience.
Cultuurmarketing has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Exact Software, Google and Contentsquare.
Cultuurmarketing recently adopted applications including Cloudflare CDN in 2022, Exact Online in 2020 and ActiveTickets in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Cultuurmarketing’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Cultuurmarketing’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Cultuurmarketing technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.