Bethesda, 20814, MD,
United States
Diamondrock Hospitality Company Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Diamondrock Hospitality Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 28 Diamondrock Hospitality Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Diamondrock Hospitality Company has purchased the following applications: UniFocus Watson for Contingent Labor Management in 2018, Microsoft 365 for Collaboration in 2015, Adobe Marketing Cloud (ex Omniture) for Marketing Automation in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Diamondrock Hospitality Company is running and its propensity to invest more and deepen its relationship with UniFocus , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Diamondrock Hospitality Company revenues, which have grown to $567.1 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Diamondrock Hospitality Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| UniFocus | Legacy | UniFocus Watson | Contingent Labor Management | HCM | n/a | 2018 | 2018 |
In 2018 Diamondrock Hospitality Company implemented UniFocus Watson to manage contingent workforce operations across its U.S. property portfolio. The deployment targeted Contingent Labor Management use cases and was installed portfolio wide across multiple hotel properties in the United States to standardize staffing and labor controls.
UniFocus Watson was configured to deliver UniFocus Labor Management System capabilities, including time and attendance, engineered labor standards, staffing optimization, forecasting, and budgeting workflows. The implementation leveraged Watson LMS functional modules to enforce portfolio level labor standards and to operationalize demand-driven scheduling and forecasted labor plans for property management teams.
Operational ownership covered HR driven labor management processes, property operations, and finance workflows for budgeting and cost control. Rollout was executed as a multi-property installation with centralized configuration of engineered labor standards and local execution at property level. UniFocus case materials report property level ROIs of 7:1 and 8:1 for HR and labor management outcomes following deployment of UniFocus Watson.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketing Cloud (ex Omniture) | Marketing Automation | CRM | n/a | 2013 | 2013 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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