Electronic Arts and Games India
C9PP+383, Vega Block, Ascendas IT Park, Hitech City,,
Hyderabad, 500081,
India
Hyderabad, 500081,
India
91 40 4036 5100
Professional Services
Electronic Arts and Games India Technographics
Electronic Arts and Games India Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Electronic Arts and Games India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2800 Electronic Arts and Games India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Electronic Arts and Games India has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2009, GR8 People ATS for Applicant Tracking System in 2017, GumGum for Artificial Intelligence Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Electronic Arts and Games India is running and its propensity to invest more and deepen its relationship with Oracle , GR8 People , Workday or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Electronic Arts and Games India revenues, which have grown to $800.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Electronic Arts and Games India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Electronic Arts and Games India Tech Stack and Enterprise Applications
Electronic Arts and Games India ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2009 | 2009 |
In 2009, Electronic Arts and Games India implemented Oracle E-Business Suite as its core ERP Financial system for Accounts Payable processing. The deployment targeted invoice lifecycle management for Retail and Non-retail invoices and placed the Oracle E-Business Suite at the center of AP operations supporting North America and Europe.
The Oracle E-Business Suite implementation spanned Oracle 11i and R12 versions and included configuration of accounts payable modules to handle multi-region invoicing workflows. Invoice capture and viewing were instrumented through internal viewers listed as Laser fiche and Omniflow, and the Oracle E-Business Suite was used to orchestrate invoice validation, approvals, and posting consistent with ERP Financial processing patterns.
Documented integrations and supporting applications included Oracle OBIEE for reporting, Hyperion IR for financial reporting interfaces, Workday in downstream HR/identity contexts, and ESSBASE B2B channels using EDIFACT, X12 and Rosetta Net messaging where applicable. Additional portal and access tooling referenced in operational notes included Oracle Portal, Okta for identity, and CMS platforms such as Umbraco and Liferay, indicating a connected application landscape around the Oracle E-Business Suite.
Operational governance emphasized service delivery controls, including Business Level Agreements and SLAs, monthly operations management and Quarterly Business Reviews, and centralized accountability for AP service performance. The implementation narrative centers on deploying Oracle E-Business Suite as the ERP Financial backbone for Accounts Payable across the specified regional footprint and integrating invoice viewers and reporting systems into the AP workflow.
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Expense Management | ERP |
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2010 | 2010 |
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Electronic Arts and Games India HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GR8 People | Legacy | GR8 People ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017 Electronic Arts and Games India deployed GR8 People ATS as its Applicant Tracking System and published the candidate-facing careers site at https://ea.gr8people.com/jobs. The GR8 People ATS implementation supports recruiting and HR talent acquisition functions for Electronic Arts and Games India, centralizing job posting and application intake on the GR8 People careers domain.
The deployment was configured to deliver standard Applicant Tracking System capabilities, including requisition posting and approval workflows, candidate intake and resume parsing, configurable hiring stages and candidate pipelines, interview scheduling and tracking, offer workflow support, and a searchable candidate database. GR8 People ATS was configured to manage role workflows and notification templates to align recruiter and hiring manager processes.
Integration scope is centered on the external careers site at ea.gr8people.com, where the GR8 People ATS captures applications and presents job listings. Operational coverage is primarily Talent Acquisition and HR teams in India, with the platform used to coordinate hiring manager review, internal approvals, and candidate communications through the ATS workflow engine.
Governance was implemented through platform administration controls, user provisioning for recruiter and hiring manager roles, and configured approval chains to enforce hiring process controls. The deployment emphasizes centralized applicant data, standardized interview stages, and formalized requisition handling within GR8 People ATS to support consistent recruiting operations across Electronic Arts and Games India.
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Core HR | HCM |
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2020 | 2020 |
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Electronic Arts and Games India AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021 Electronic Arts and Games India deployed GumGum as an Artificial Intelligence Marketing application on its public India website. The implementation is web-first, instrumenting site pages with GumGum tags and script payloads to surface contextual signals and enable on-page audience classification for programmatic media workflows.
GumGum was configured to provide contextual targeting, content classification, viewability measurement, and creative optimization capabilities consistent with Artificial Intelligence Marketing platforms, and those modules were integrated into existing campaign configuration and tag management processes. Operational coverage centered on the ea.com India site, with marketing and ad operations teams owning campaign setup and governance through platform configuration and tag controls.
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Electronic Arts and Games India Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Electronic Arts and Games India Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2022 | 2022 |
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Electronic Arts and Games India CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2010 | 2010 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2012 | 2012 |
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Electronic Arts and Games India EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2011 | 2011 |
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Electronic Arts and Games India ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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Electronic Arts and Games India PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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Electronic Arts and Games India PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Electronic Arts and Games India IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2009 | 2009 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2010 | 2010 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Database Management, Open-Source Database | IaaS |
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2022 | 2022 |
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Electronic Arts and Games India CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Electronic Arts and Games India
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Electronic Arts and Games India Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Electronic Arts and Games India IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Electronic Arts and Games India digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Electronic Arts and Games India Technographics
Electronic Arts and Games India is a Professional Services organization based in India,
with around 2800 employees and annual revenues of $800.0 million.
Electronic Arts and Games India operates a diverse technology stack with applications such as
Oracle E-Business Suite, GR8 People ATS and GumGum,
covering areas like ERP Financial, Applicant Tracking System and Artificial Intelligence Marketing.
Electronic Arts and Games India has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, GR8 People and GumGum.
Electronic Arts and Games India recently adopted applications including
Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) in 2022, MongoDB Atlas in 2022 and GumGum in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Electronic Arts and Games India’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Electronic Arts and Games India’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Electronic Arts and Games India technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.