Endesa
Endesa Technographics
Endesa Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Endesa and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8948 Endesa employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Endesa has purchased the following applications: Ponton Enerchain for Blockchain Platform in 2018, Adobe Connect for Audio Video and Web Conferencing in 2017, Adobe Experience Manager for Digital Asset Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Endesa is running and its propensity to invest more and deepen its relationship with Ponton , Adobe Systems , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Endesa revenues, which have grown to $2.33 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Endesa intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Endesa Tech Stack and Enterprise Applications
Endesa Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ponton | Legacy | Ponton Enerchain | Blockchain Platform | Blockchain | n/a | 2018 | 2018 |
In 2018, Endesa implemented Ponton Enerchain as a Blockchain Platform to support decentralised energy trading. Ponton Enerchain was adopted under the Enerchain initiative, a cooperative project launched in May 2017 that involved 39 major European energy companies including Endesa’s parent company Enel, and the deployment emphasized cross‑company trading connectivity within Europe.
Ponton Enerchain functions as a decentralised energy trading platform with explicit support for physical delivery, enabling trades in gas and electricity across any European area and for supply periods from very short term to annual baseload. The implementation leveraged distributed ledger capabilities so that market participants use their own systems to validate and certify transactions, each approved deal is recorded as a block and persisted across network nodes, and the platform supported order execution workflows that culminate in physically deliverable contracts.
Operational integration centered on Endesa’s trading organization, which executed and validated transactions using its internal trading systems in concert with the Ponton Enerchain network. The first live commercial trade executed on the platform was a 5.95 GWh natural gas deal between Endesa and Gas Natural Fenosa, completed at the E World trade fair in Essen, demonstrating cross‑counterparty settlement and trading workflow alignment across Iberian and broader European counterparties.
Governance for the deployment followed the Enerchain consortium model, with joint participation from multiple utilities to govern trading rules and network membership. The project emphasized reducing intermediary costs and improving value chain efficiency, outcomes explicitly cited by Endesa and partners, while stakeholders also noted that blockchain technology still faces relevant challenges before broader market adoption.
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Endesa Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Endesa implemented Adobe Connect to provide hosted web conferencing and audio video sessions directly through its public website. The deployment centers on Adobe Connect in the Audio Video and Web Conferencing category and is positioned to support customer webinars, partner briefings, and internal training programs.
The Adobe Connect implementation leverages standard conferencing capabilities such as persistent virtual meeting rooms, webinar scheduling, screen and application sharing, whiteboard and polling pods, multiuser collaboration, and session recording and playback. Configuration emphasized embedded meeting rooms on web pages and reusable session templates to streamline event setup, reflecting common Audio Video and Web Conferencing functional modules.
Operationally, sessions are provisioned and surfaced from Endesa's website, making Adobe Connect the primary web conferencing channel for business functions that include customer engagement, employee learning, and cross department meetings. Governance focuses on centralized session templates and role based presenter controls to standardize event setup and content moderation across business units.
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Endesa Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
In 2016 Endesa implemented Adobe Experience Manager to manage digital assets and media used on its public website. Adobe Experience Manager is deployed as the enterprise Digital Asset Management platform that centralizes the asset repository, supports web-ready renditions, and provides metadata-driven organization for web content.
The deployment leverages core Adobe Experience Manager capabilities consistent with Digital Asset Management use, including asset ingestion and cataloging, automatic rendition generation, metadata and taxonomy management, version control, and publishing workflows. Operational scope centers on the website and digital channels, with ownership by marketing and web content teams and governance enforced through role-based access, approval workflows, and asset lifecycle policies to sustain content operations and editorial control.
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Endesa CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Referral Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2022 | 2022 |
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Endesa SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Incentive Compensation Management | SPM |
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2017 | 2017 |
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Endesa TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2016 | 2016 |
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Endesa IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Endesa CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Endesa
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Endesa Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Endesa IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Endesa digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Endesa Technographics
Endesa is a Utilities organization based in Spain,
with around 8948 employees and annual revenues of $2.33 billion.
Endesa operates a diverse technology stack with applications such as
Ponton Enerchain, Adobe Connect and Adobe Experience Manager,
covering areas like Blockchain Platform, Audio Video and Web Conferencing and Digital Asset Management.
Endesa has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Ponton and Adobe Systems.
Endesa recently adopted applications including
Adform in 2022, Salesforce Marketing Cloud in 2022 and Adobe Launch in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Endesa’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Endesa’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Endesa technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.