Riyadh, 11391,
Saudi Arabia
Etihad Atheeb Telecommunication Company Technographics
Etihad Atheeb Telecommunication Company Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Etihad Atheeb Telecommunication Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 902 Etihad Atheeb Telecommunication Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Etihad Atheeb Telecommunication Company has purchased the following applications: Tidio Live Chat for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2017, ESKA DCMS for Content Management in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Etihad Atheeb Telecommunication Company is running and its propensity to invest more and deepen its relationship with Tidio , Microsoft , ESKADENIA Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Etihad Atheeb Telecommunication Company revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Etihad Atheeb Telecommunication Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Etihad Atheeb Telecommunication Company Tech Stack and Enterprise Applications
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tidio | Legacy | Tidio Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Etihad Atheeb Telecommunication Company implemented Tidio Live Chat on its public website. Tidio Live Chat is a Chatbots and Conversational AI application providing a website embedded chat interface for real-time customer engagement and automated conversational workflows. The implementation centers on the Tidio Live Chat widget placed across customer-facing site pages to handle text-based visitor interactions and agent handover.
The deployment is focused on customer service and digital engagement functions, situating Etihad Atheeb Telecommunication Company Tidio Live Chat within Chatbots and Conversational AI for front line support. Functional modules deployed include live chat routing, chatbot driven automated replies, templated messages, conversational flow orchestration and visitor activity monitoring, consistent with Chatbots and Conversational AI capabilities. Configuration and ongoing management are performed through the Tidio Live Chat administration console, with operational ownership aligned to customer support teams. The footprint is limited to the corporate website.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017 Etihad Atheeb Telecommunication Company implemented Microsoft 365 for Collaboration. The deployment is documented as being used on the company website and targeted at the organization’s 902 employees in Saudi Arabia, indicating an enterprise tenant-level Microsoft 365 footprint tied to both internal collaboration and web-facing workflows.
The implementation emphasized core Microsoft 365 Collaboration capabilities such as cloud email and calendaring, document management and intranet content using SharePoint Online, personal file sync with OneDrive, real-time collaboration through Teams, and the suite of Office productivity applications. Configuration workstream likely included tenant configuration, licensing assignment, and service-level provisioning for these Collaboration modules.
Operational coverage spanned corporate communications, IT operations, and knowledge management functions, reflecting Collaboration category usage across business functions that coordinate content, messaging, and team collaboration. Use on the public website signals integration of web-facing content or authentication flows with Microsoft 365 services alongside internal usage.
Governance centered on tenant administration, identity and access controls, user provisioning workflows, and policy configuration to manage Collaboration capabilities at scale. Rollout considerations would have included role-based administration and data governance settings to align Microsoft 365 Collaboration with corporate IT controls and compliance requirements in Saudi Arabia.
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ESKADENIA Software | Legacy | ESKA DCMS | Content Management | Content Management | n/a | 2025 | 2025 |
In 2025, Etihad Atheeb Telecommunication Company deployed ESKA DCMS from ESKADENIA Software. The ESKA DCMS Content Management implementation consolidated the corporate website, e-commerce storefront, self-care mobile application and intranet into a unified digital experience layer for customers and employees in Saudi Arabia.
The implementation focused on Content Management capabilities typical for the category, including centralized content authoring and approval workflows, multi-channel publishing for web and mobile, templating and layout control, and role based access for internal collaboration. ESKA DCMS was configured to power public facing pages, product and pricing catalogs for e-commerce, and self-care UI components used by customers to manage subscriptions.
ESKA DCMS was integrated into an existing telecom stack linking CRM, provisioning and billing systems to enable end to end self-service journeys and to surface account and order status across digital channels. Operational coverage included customer service, digital channels, marketing and corporate communications, and the platform was provisioned to serve GO Telecom and its subsidiaries within Saudi Arabia.
Governance was centralized to enforce content workflows and publishing approvals, while the rollout aligned content ownership with functional teams to support internal collaboration and external customer self-service. The deployment delivered a unified digital experience layer for customer self-service and internal collaboration, aligning the ESKA DCMS Content Management platform with the operator's CRM, provisioning and billing processes.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
|
2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Etihad Atheeb Telecommunication Company
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|---|---|---|---|---|---|---|
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Apps Being Evaluated by Etihad Atheeb Telecommunication Company Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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