Seattle, 98103, WA,
United States
Evo Gear Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Evo Gear and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 65 Evo Gear employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Evo Gear has purchased the following applications: PayPal Braintree for Payment Processing in 2021, FreeWheel Demandsuite for Agency Management in 2018, Alby AI Shopping Assistant for Chatbots and Conversational AI in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Evo Gear is running and its propensity to invest more and deepen its relationship with PayPal , FreeWheel, A Comcast Company , Bluecore or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Evo Gear revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Evo Gear intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
In 2021, Evo Gear implemented PayPal Braintree to handle online payment acceptance on its ecommerce site evo.com. The deployment uses PayPal Braintree as the Payment Processing layer for checkout, embedding the PayPal Braintree client and gateway components into the website checkout flow to authorize and capture card and digital wallet transactions for online orders.
The implementation concentrates on ecommerce payment workflows, with PayPal Braintree providing standard Payment Processing capabilities including card acceptance, tokenization for vaulted payment methods, and hosted checkout elements to reduce front-end PCI scope. Operational ownership sits with the ecommerce and payments functions, and the integration is limited to the website checkout and order capture processes across Evo Gear's US online storefront.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 Evo Gear implemented FreeWheel Demandsuite as its Agency Management solution. The FreeWheel Demandsuite instance is embedded on Evo Gear's customer-facing website to centrally manage programmatic and direct demand for digital video and display inventory. This implementation uses Agency Management functionality to provide demand orchestration, inventory allocation, campaign trafficking, and performance reporting aligned to online ad inventory on the site.
Deployment architecture centers on site-level integration with Evo Gear's ecommerce site, leveraging client-side ad tagging and server-side decisioning for demand selection and delivery. Functional modules configured include demand management, campaign trafficking and yield controls, plus consolidated reporting for ad operations and digital marketing teams. Governance focused on workflow consolidation for campaign approvals and inventory governance across the website, with operational ownership placed in digital marketing and ad operations rather than an external systems integrator.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bluecore | Legacy | Alby AI Shopping Assistant | Chatbots and Conversational AI | AI-Powered Application | n/a | 2024 | 2024 |
In 2024, Evo Gear deployed Alby AI Shopping Assistant on product pages to provide instant, expert answers for technical outdoor gear. The implementation is categorized under Apps Category and was scoped to the US e-commerce channel for direct shopper interactions on product detail pages.
The Alby AI Shopping Assistant implementation embedded Alby on product pages and ingested Evo Gear’s product catalog to deliver contextual recommendations and natural language answers about technical specifications, fit, and use cases. Functional capabilities implemented include contextual recommendation delivery, conversational question and answer for product attributes, and on-page assistance tied to SKU level content.
Integrations were limited to on‑page embedding and catalog integration to surface SKU aware responses and recommendations, driving closer alignment between merchandising content and conversational outputs. Operational coverage focused on the US e-commerce channel and impacted e-commerce merchandising and customer experience teams by shifting product help into an automated, on-page interaction.
Evo reported explicit outcomes from the deployment, including a reported $3M in incremental annual revenue, a 2x conversion lift, and an 85% customer satisfaction score in the US e-commerce channel following Alby AI Shopping Assistant deployment.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2010 | 2010 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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