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FireKeepers Casino Hotel
Location
11177 E Michigan Ave,
Battle Creek, 49014, MI,
United States
Website
https://www.firekeeperscasino.com/
Phone
1 877-352-8777
Artw industry
Leisure and Hospitality
Employee
Revenue

FireKeepers Casino Hotel Technographics

FireKeepers Casino Hotel Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by FireKeepers Casino Hotel and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 FireKeepers Casino Hotel employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that FireKeepers Casino Hotel has purchased the following applications: M3 Accounting Core for ERP Financial in 2016, UKG Workforce Central (ex Kronos Workforce Central) for Workforce Management in 2012, OtherLevels Sports Engagement Platform for Customer Engagement in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems FireKeepers Casino Hotel is running and its propensity to invest more and deepen its relationship with M3 , UKG , OtherLevels or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing FireKeepers Casino Hotel revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for FireKeepers Casino Hotel intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

FireKeepers Casino Hotel Tech Stack and Enterprise Applications

FireKeepers Casino Hotel ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
M3 Legacy M3 Accounting Core ERP Financial ERP n/a 2016 2016
In 2016 FireKeepers Casino Hotel implemented M3 Accounting Core as its ERP Financial solution, positioning the application as the centralized accounting engine for hotel and casino finance functions. The deployment targeted core financial operations for the 243 room hotel and the broader gaming complex, bringing accounting, revenue posting, and financial reporting under the M3 Accounting Core environment. The M3 Accounting Core implementation focused on standard ERP Financial modules including general ledger, accounts payable, accounts receivable, fixed asset accounting, and centralized financial reporting. Configuration emphasized daily revenue posting and operational reporting through M3 System Daily Reports, aligning accounting workflows with room revenue, rate changes, and cashiering inputs referenced by hotel operations staff. Operationally the M3 Accounting Core environment operated alongside property and operational systems that staff listed in internal knowledge documentation, including Opera Systems, ADP Run, EZ Manager Labor, Holidex, Medallia, Patron Systems, Hot Sauce Systems, and Safe Lock Systems. The program aligned financial posting and reporting procedures with these operational systems to support cashiering, payroll data reconciliation, rate management, and guest billing processes without documented third party implementation partners. Governance and runbook responsibilities were retained within finance and hotel operations teams, leveraging trained supervisors familiar with M3 System Daily Reports to support month end cadence and daily reconciliation tasks. M3 Accounting Core served as the authoritative financial ledger and reporting layer for hotel finance, controller activities, and operational revenue workflows at FireKeepers Casino Hotel.
FireKeepers Casino Hotel HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
UKG Legacy UKG Workforce Central (ex Kronos Workforce Central) Workforce Management HCM n/a 2012 2012
In 2012, FireKeepers Casino Hotel deployed UKG Workforce Central (ex Kronos Workforce Central) as its Workforce Management platform. The application is accessible via the property employee portal at https://firekc.kronos.net/wfc/logon and supports scheduling and timekeeping workflows for approximately 1,000 employees across the casino and hotel property. FireKeepers Casino Hotel uses UKG Workforce Central for Workforce Management to centralize workforce data and to support HR, payroll and operations functions. The FireKeepers implementation aligns with standard Workforce Management capabilities, including time and attendance, workforce scheduling, employee self service and leave management. Governance and operational control are implemented through manager approval workflows, scheduled shift rules and time collection controls, administered at the property level to cover gaming floor operations, hotel operations and food and beverage teams.
FireKeepers Casino Hotel CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
OtherLevels Legacy OtherLevels Sports Engagement Platform Customer Engagement CRM n/a 2021 2021
In 2021, FireKeepers Casino Hotel deployed the OtherLevels Sports Engagement Platform on its website. The implementation uses the OtherLevels Sports Engagement Platform as a Customer Engagement application to manage sports-focused audience interactions for the leisure and hospitality property. Configuration emphasizes web-facing capabilities common to Customer Engagement solutions, including client-side tag or SDK event collection, campaign orchestration and segmentation, real-time messaging and personalization, A/B testing workflows, and analytics instrumentation. The OtherLevels Sports Engagement Platform is configured to capture behavioral signals from site visitors and to drive targeted engagement flows tailored to sports audiences. Operational coverage is centered on the public website, with the platform supporting digital marketing, promotions and guest experience functions. Integration is implemented through browser-level deployment on the website to enable in-page personalization and message delivery, while captured event data feeds the platform’s campaign and analytics modules. Governance and rollout were structured around web campaign management and staged deployment, with digital marketing and site operations accountable for campaign creation, audience segmentation and consent aligned data capture. Policies and workflow controls were established to manage campaign approvals and incremental rollouts on site pages used for sports engagement.
FireKeepers Casino Hotel ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2021 2021
FireKeepers Casino Hotel IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at FireKeepers Casino Hotel

First Name Last Name Title Function Department Email Phone
VP HR VP HR
Controller Director Finance
Employment Manager Manager Finance
Vice President of Hotel Operations VP Operations
Senior Manager of Human Resources Manager HR
Benefits, Compensation, HRIS and Wellness Manager Manager HR
Vice President of Finance VP Finance
IT Program Manager Manager IT
Chief Executive Officer CXO Finance
Show All Contacts

Apps Being Evaluated by FireKeepers Casino Hotel Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from FireKeepers Casino Hotel IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the FireKeepers Casino Hotel digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD FireKeepers Casino Hotel Technographics
FireKeepers Casino Hotel is a Leisure and Hospitality organization based in United States, with around 1000 employees and annual revenues of $250.0 million.
FireKeepers Casino Hotel operates a diverse technology stack with applications such as M3 Accounting Core, UKG Workforce Central (ex Kronos Workforce Central) and OtherLevels Sports Engagement Platform, covering areas like ERP Financial, Workforce Management and Customer Engagement.
FireKeepers Casino Hotel has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as M3, UKG and OtherLevels.
FireKeepers Casino Hotel recently adopted applications including OtherLevels Sports Engagement Platform in 2021, Freshservice in 2021 and Cloudflare CDN in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of FireKeepers Casino Hotel’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates FireKeepers Casino Hotel’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete FireKeepers Casino Hotel technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.